Alt is an alternative asset platform founded in 2020 that enables users to buy, sell, store, and invest in authenticated sports cards and other collectibles, similar to how one would trade stocks. The platform provides real-time portfolio tracking, pricing data, and liquidity tools, with the mission of increasing transparency and liquidity in alternative asset markets.
Total raised
$106M
Last stage
Growth
Investors
Leore Avidar
Serial entrepreneur and longtime sports card collector. Previously co-founded Lob (direct mail API platform) and worked at Amazon Web Services. Founded Alt in 2020 to build financial infrastructure for alternative assets, starting with trading cards.
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