About HappyOrNot
HappyOrNot is a Finnish company that specializes in instant customer and employee satisfaction analytics. HappyOrNot is the company responsible for creating the globally recognizable ‘Smiley’ feedback system. With over 25,000 physical ‘Smiley Terminals’ in airports, office spaces, and retail outlets around the world, the company generates employee and customer feedback data on an unprecedented scale.
Servicing more than 4,000 clients in 117 countries, HappyOrNot presents and packages customer and employee feedback data (visualized as a four-point scale from ‘smile’ to ‘frown’) so that organizations can tweak specific aspects of their service in accordance with what customers and staff actually want. Founded in 2009 and with first terminals installed in 2010, the company, which employs 80 people, has recorded about a billion responses to date.
Headquartered in Tampere, Finland, with offices in the US, UK, Germany, France, Netherlands, Singapore, and a global reseller network in over 100 countries, HappyOrNot is already being utilized by thousands of clients on every continent: from Microsoft to McDonald's; London Heathrow Airport to LinkedIn; British National Health Service (NHS) to IKEA.
Company details
Funding
Total raised
$39.5M
Last stage
Series A
Investors
Founders
Heikki Väänänen
Co-founded HappyOrNot in 2009 alongside Ville Levaniemi. Previously worked as a games designer in Finland before starting the company after a poor retail service experience.
Ville Levaniemi
Co-founded HappyOrNot in 2009 with Heikki Väänänen. The two were friends and coworkers before launching the company.
What happens next.
No applications, no recruiter spam. Just the intro.
Confirm the fit
A few questions to make sure this role is the right shape for you. Two minutes.
I pitch you to the company
I write the intro, send it to the founder, and handle the back-and-forth.
A meeting lands on your calendar
If they’re a yes, I book the chat. You show up — that’s the whole job-hunt.
