commercetools

Over the last decade, businesses have struggled to adjust digital commerce experiences at the same pace as consumer behavior, preferences, and the rapidly diversifying touchpoints that have emerged (e.g., web, smartphone, tablet, POS). This constant state of change required the technical agility to quickly test and co-opt new trends and technologies to meet true omnichannel demands. Simultaneously, online revenues were growing at a pace over 4x projections, which put pressure on the IT infrastructure and operations teams to scale.

COMMERCE TOOLS identified this paradigm market shift early and reinvented the approach to digital commerce with its cloud-native, component-based, tech-agnostic, composable platform. It is easy to learn, enterprise market-ready, and scalable to support even the largest B2B and B2C enterprises. With COMMERCE TOOLS, brands across the globe have unlimited flexibility to deliver outstanding, scalable commerce experiences and take advantage of new markets and revenue-generating opportunities at their own pace –– with limited technical or operational risks.

Today, COMMERCE TOOLS is recognized as a market leader in enterprise commerce technology and the fastest growing company globally in this domain, serving major brands including Audi, Danone, Eurorail, NBCUniversal, Sephora, and Volkswagen Group.