Cider

Cider

Hong Kong, China
184 employees
Consumer
Growth · $140M

About Cider

Cider is a direct-to-consumer (DTC) fast-fashion e-commerce brand founded in 2020, offering trendy and affordable women's apparel and accessories globally through shopcider.com. The company uses a made-to-order, on-demand manufacturing model aimed at minimizing inventory waste, serving customers in over 130 countries. It targets Gen Z consumers with a digital-first, social media-driven approach and has achieved unicorn status with a $1B+ valuation.

Company details

Team Size184
LocationHong Kong, China
IndustryConsumer

Funding

Total raised

$140M

Last stage

Growth

Investors

a16z
DST Global

Founders

Michael Wang

Michael Wang

Founder of Cider, a digitally-native fashion company building a direct-from-factory marketplace for real-time retail.

LinkedIn
FL

Fenco Lin

Co-Founder and Chief Fashion Officer at Cider.

YO

Yu Oppel

Co-Founder and Chief Marketing Officer at Cider.

What happens next.

No applications, no recruiter spam. Just the intro.

01

Confirm the fit

A few questions to make sure this role is the right shape for you. Two minutes.

02

I pitch you to the company

I write the intro, send it to the founder, and handle the back-and-forth.

03

A meeting lands on your calendar

If they’re a yes, I book the chat. You show up — that’s the whole job-hunt.