Highlight

Highlight

New York, NY, USA
30 employees
SaaS
Series A · $10.1M

About Highlight

Highlight is a product intelligence platform for CPG and retail brands, offering end-to-end in-home product testing that handles recruiting, logistics, shipping, and data collection in one integrated platform. It enables consumer brands to run fast, agile physical product research—including benchmarking, formulation testing, and concept testing—at a fraction of the time and cost of traditional methods. Customers include major brands such as Nestlé, P&G, Estée Lauder, Kraft Heinz, and Mondelēz.

Company details

Team Size30
LocationNew York, NY, USA
IndustrySaaS

Funding

Total raised

$10.1M

Last stage

Series A

Investors

First Round Capital
Acre Venture Partners
HHearstLab
IIngeborg Investments
Khosla Ventures

Founders

Dana Kim

Dana Kim

Former market researcher in CPG; earned her MBA from The Wharton School where she conceived the idea for Highlight and met her co-founder. Named to GreenBook's GRIT Future List of emerging market research leaders.

LinkedIn
Ethan Kellough

Ethan Kellough

Mechanical engineer by training who earned a Master's degree in Product Design; spent years in product development and design before co-founding Highlight. Member of the Forbes Technology Council.

LinkedIn

What happens next.

No applications, no recruiter spam. Just the intro.

01

Confirm the fit

A few questions to make sure this role is the right shape for you. Two minutes.

02

I pitch you to the company

I write the intro, send it to the founder, and handle the back-and-forth.

03

A meeting lands on your calendar

If they’re a yes, I book the chat. You show up — that’s the whole job-hunt.