Marketer (Brand, Product, Storytelling)

Two common profiles are expected:

Narrative / Creative Focus

• Strong ability to develop clear, compelling messaging from complex inputs
• High attention to detail across writing, visual output, and overall brand
• Experience producing product-facing content (e.g. demos, websites, launch materials)

Distribution / Growth Focus

• Experience driving reach through content, launches, and media
• Strong understanding of channels, timing, and amplification strategies
• Track record of creating high-engagement or high-visibility moments

Candidates may lean toward one area but should be capable across both.

Requirements

• Proven experience executing marketing work end-to-end (not solely strategy)
• Ability to operate independently and manage multiple workstreams
• Strong product understanding and ability to map messaging to user journeys
• High quality bar for output and attention to detail
• Willingness to work in a fast-paced environment with frequent releases

Preferred Background

• Experience in AI or developer-facing products
• Exposure to early-stage or high-growth environments
• Involvement in positioning or launching new product categories
• Familiarity with companies such as ElevenLabs, Lovable, or similar

Scope and Impact

• Full ownership of brand and narrative development
• Direct collaboration with the founder
• Responsibility for external perception of the company and its products
• Opportunity to shape positioning in a new and evolving category