About the role
About General Legal General Legal is an AI-native law firm on a mission to make exceptional legal services available to every company. We hire experienced attorneys from top firms and equip them with specialized AI technology that lets them supercharge their practice. The result: elite-level legal work with same-day turnaround, at a flat rate that's a fraction of what traditional law firms charge. In just six months, we've already delivered on that for more than 500 clients. We're fast-growing and venture-backed, building in the open and moving fast, without losing the rigor of the legal profession we're modernizing. The Role General Legal is hiring an Account Executive to own the full sales cycle, from qualified opportunity through closed deal, as we bring cost-effective, integrated, high-velocity legal services to fast-growing companies. What You'll Do
Manage a full-cycle sales process: discovery, demo, proposal, negotiation, and close Build and manage a pipeline in partnership with SDRs and marketing, and generate a portion of your own pipeline through outbound and network selling Develop a deep understanding of prospects' legal and business needs to position General Legal effectively Partner closely with legal operations and delivery teams to ensure a smooth handoff and strong onboarding experience for new clients Maintain accurate forecasting and pipeline hygiene in the CRM Represent client and market feedback back to product and marketing teams
What You'll Bring
3+ years of closing experience in a full-cycle Account Executive role, ideally in SaaS or services Track record of consistently meeting or exceeding quota Comfortable selling to founders, operators, and legal/finance stakeholders at growing companies Strong consultative, discovery-driven selling skills. Our sales cycles can close in weeks when discovery is done well Startup sales experience (SaaS strongly preferred). We care more about strong SaaS-style sales instincts than a legal or professional-services sales background High drive and energy, with the raw intelligence to think fast on their feet High emotional intelligence: a strong listener who's skilled at discovery and can reflect client needs back collaboratively
Bonus Points These aren't required, but they tend to line up with success in this role.
Experience at a Series A–C startup Existing network among startup founders, operators, or in-house legal/finance leaders Legal practice experience or background
Compensation & Benefits On-target earnings (OTE): $250,000–$300,000 (with an uncapped commission structure) Equity: meaningful early-employee equity grant
Comprehensive medical, dental, and vision coverage 401(k) plan Flexible PTO and paid company holidays Latest equipment and stipend for home office setup
About General Legal
General Legal is an AI-native law firm built to deliver high-quality commercial contract work faster and more predictably than traditional firms. We combine experienced, U.S.-barred attorneys with AI-native workflows to handle drafting, review, and negotiation end to end - without billable hours, bloated process, or junior handoffs. We operate like a startup because we are one. That means modern tooling, outcome-based pricing, remote-friendly work, and meaningful ownership for the people doing the work. By using AI to make the routine parts of contracting effortless, we give our attorneys the space to focus on judgment, negotiation, and advising clients on what actually matters. We’re starting with commercial contracts for growing companies and building a modern law firm where great lawyers can do their best work and help reshape how legal services are delivered.
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Job details
Salary
$100,000 - $130,000
Location
United States
Funding
Total raised
$11.5M
Last stage
Seed
Investors
Founders
What happens next.
No applications, no recruiter spam. Just the intro.
Confirm the fit
A few questions to make sure this role is the right shape for you. Two minutes.
I pitch you to the company
I write the intro, send it to the founder, and handle the back-and-forth.
A meeting lands on your calendar
If they’re a yes, I book the chat. You show up — that’s the whole job-hunt.