Growth Lead

Simply's mission is to make the pursuit of creative hobbies simple and fun for all. Our top-grossing apps Simply Piano, Simply Guitar, Simply Sing, and Simply Draw put us on the fast track to building the world's largest consumer subscription service for creative learning. With over a million monthly downloads and hundreds of thousands of daily learners, we're building the AI creative companion for every home. What will you doLead end-to-end strategic growth processes with a primary focus on acquiring new learners for our new efforts and products.Define key performance indicator (KPI) metrics and derive actionable insights through data analysis and research.Manage and execute large-scale campaigns across various online advertising platforms.Develop an analytical approach to influence strategic decision-making, leveraging data analysis, forecasting models, and measurement metrics.Lead the development and execution of a holistic growth strategy encompassing various user traffic streams.Collaborate cross-functionally with marketing, engineering, and design teams to implement and optimize growth strategies.Analyze user behavior data, monitor market trends, and assess the competitive landscape to identify growth opportunities and revenue-generation strategies.Establish an end-to-end experimentation process, including hypothesis formulation, test design, KPI selection, test execution, results measurement, and recommendations.What you’ve doneStrong data-driven mindset and the ability to make informed decisions with a keen business sense.Minimum of 2+ years experience in a Growth/Acquisition role with a proven track record of top performance.AI-native mindset: You already use AI tools (ChatGPT, Midjourney, Runway, Canva AI, Descript, Opus Clip, or similar) as core parts of your daily workflow.Excellent prioritization and independent work skills, with a proactive attitude towards problem-solving.Self-driven generalist with a "get things done" mentality.Bachelor's degree in a quantitative field.