About the role
⚠️ Please read first
- This is a full-time, in-person role based in San Francisco (Presidio) - we work from the office 5 days a week.
- You must be based in the Bay Area or willing to relocate before starting.
- We require US work authorization , but are open to O-1 or J-1 visa sponsorship for exceptional candidates.
About Sauna by Wordware
Every tool you use was built as an island, so you became the glue between them. You carry a name from Gmail into the CRM, a time from the CRM into Calendly, a note from Calendly into a doc. AI showed up and mostly became an eleventh window to paste into.
Sauna is a hybrid of AI and software standing on one shared brain. It holds your context and hands you real software built on top of it. You talk to it like a chatbot and use what it builds like an app: software for the path you repeat, AI for the edge that never repeats. Keep it to yourself, or share the brain with your team.
The clearest way to see it is a tool doing what its whole category cannot. An ordinary Calendly shows a stranger your free slots. Your Calendly writes the invite email itself, because it knows how the two of you know each other, and it offers a board member the slot over your gym block, because it knows which of your busy hours bend and for whom.
Wordware is the team behind it, 15 people backed by Spark Capital, Felicis, and Y Combinator with a $30M seed, the largest in YC's history. We build from an office in the Presidio, fifty metres from Crissy Field beach, and we work absurdly hard because we can see and feel the outcome every day.
Here is the honest state of things.
People who try Sauna stay. Our week-two retention is 74%, which is the number investors care most about and the one we are proud of. Almost nobody knows the product exists. We have done no paid, no SEO, no affiliate, no referral loops, and nothing on lifecycle. Our top of funnel is a founder sending a hundred cold emails a day from his own inbox between product decisions.
That gap is the entire job. You will own demand: everything that takes a stranger from never having heard of Sauna to arriving and signing up. You get a real budget on day one, and you report directly to me.
Spend starts early here on purpose. Paid is the fastest way to find out whether the messaging, the creative, the positioning and the funnel actually work, and it answers in a week what content and interviews answer in a quarter. We will do the slow compounding work alongside it rather than waiting for it.
Retention and activation live with the product team. You bring quality people to the door and you own what it costs to get them there.
This is a making role before it is a managing role. For the first months you are the person writing the posts, briefing the videos, buying the media, and shipping the landing pages. Once a channel proves out, you hire against it.
The blank canvas is the appeal and the risk. There is no brand to inherit, no channel already half-working, and no historical performance data to defend. If that sounds like the best year of your career, we should talk.
