Head of Growth & Marketing Analytics

Job Application for Head of Growth & Marketing Analytics at EarnIn Head of Growth & Marketing Analytics Mountain View, US Apply About EarnIn As one of the first pioneers of earned wage access, our passion at EarnIn is building products that deliver real-time financial flexibility for those with the unique needs of living paycheck to paycheck. Our community members access their earnings as they earn them, with options to spend, save, and grow their money without mandatory fees, interest rates, or credit checks. We’re fortunate to have an incredibly experienced leadership team, combined with world-class funding partners like A16Z, Matrix Partners, DST, Ribbit Capital, and a very healthy core business with a tremendous runway. We’re growing fast and are excited to continue bringing world-class talent onboard to help shape the next chapter of our growth journey. POSITION SUMMARY We are seeking a Growth & Marketing Analytics Lead to partner closely with the CMO and product leadership to drive user growth and engagement. This leader will shape and drive the analytics strategy, mentor and develop the team, and collaborate cross-functionally with Marketing, Product and Engineering to translate business needs into actionable insights. This person will also drive the transformation of analytics with AI-driven workflows. The ideal candidate combines strategic thinking with a hands-on approach, diving into data regularly, while also setting the broader vision. The Mountain View base salary range for this full-time position is $215,000 to $263,000, plus equity and benefits. Our salary ranges are determined by role, level, and location. This is a hybrid position in Mountain View, requiring in-office work 2 days a week. WHAT YOU'LL DO Team Leadership & Mentorship Hire, lead, coach, and develop a high-performing team of product and marketing analysts. Foster a culture of curiosity, analytical rigor, and continuous learning. Define clear goals, priorities, and growth paths for the analytics team. Start by managing a team of 2–3 direct reports, with the opportunity to grow the team as the business scales Analytics Strategy & Execution Own the company’s marketing measurement, experimentation, and insight generation for paid, owned, and integrated channels, and for performance across acquisition, activation, engagement, retention, and LTV Lead the evolution of Media Mix Modeling (MMM) and causal inference frameworks to measure both performance and brand impact. Partner with the Growth team to optimize owned channels (SEO, Referrals) onboarding funnels, and lifecycle marketing to drive engagement. Build AI-driven workflows to automate recurring analytics (e.g., business reviews, anomaly detection, and insight generation), significantly reducing manual analysis and accelerating decision-making. Partner with Analytics Engineering to ensure scalable and reliable data models and pipelines. Hands-On Analysis Perform deep-dive analyses to uncover insights that inform product and business decisions. Collaborate with data engineering and product teams to improve data pipelines and instrumentation. Cross-Functional Collaboration Act as a strategic thought partner to identify opportunities, measure success, and optimize Marketing and product performance. Communicate complex analytical findings clearly and effectively to non-technical audiences and influence action. In this role, you will be successful if you: Improve marketing efficiency (CAC/LTV) through better measurement and insights Increase user growth and retention leveraging owned channels. Establish scalable analytics systems that reduce manual analytics WHAT WE'RE LOOKING FOR 10+ years of experience in analytics, with at least 2 years in a people management role. Strong technical skills in SQL, Python, data visualization tools (Amplitude, Tableau) and experimentation. Has direct experience in marketing analytics using Media Mix Models (MMM), difference-in-differences and other causal inference techniques. Proven track record of leading high-performing marketing or product analytics teams. Excellent communication and storytelling skills. Ability to balance strategic thinking with hands-on execution. Preferred Qualifications: Experience in fintech, consumer tech, or a data-driven product organization. Familiarity with modern data stacks (e.g., Databricks, Tableau, Amplitude). Experience influencing executive stakeholders and driving cross-functional initiatives. #LI-Hybrid At EarnIn, we believe that the best way to build a financial system that works for everyday people is by hiring a team that represents our diverse community. Our team is diverse not only in background and experience but also in perspective. We celebrate our diversity and strive to create a culture of belonging. EarnIn does not unlawfully discriminate based on race, color, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity, gender expression, national origin, ancestry, citizenship, age, physical or mental disability, legally protected medical condition, family care status, military or veteran status, marital status, registered domestic partner status, sexual orientation, genetic information, or any other basis protected by local, state, or federal laws. EarnIn is an E-Verify participant. EarnIn does not accept unsolicited resumes from individual recruiters or third-party recruiting agencies in response to job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers or HR team. Create a Job Alert Interested in building your career at EarnIn? Get future opportunities sent straight to your email. Create alert Apply for this job * indicates a required field Autofill with MyGreenhouse First Name * Last Name * Email * Phone Country * Phone * Location (City) * Locate me Resume/CV * Attach Attach Dropbox Google Drive Enter manually Enter manually Accepted file types: pdf, doc, docx, txt, rtf Cover Letter Attach Attach Dropbox Google Drive Enter manually Enter manually Accepted file types: pdf, doc, docx, txt, rtf Are you legally authorized to work in the country that this role is based? * Select... Do you need, or will you need in the future, any immigration-related support or sponsorship from EarnIn in order to begin or continue employment with EarnIn? * Select... What is your preferred pronoun? Select... Do you have a preferred name you would like to be called? Have you previously applied to a role at EarnIn? * Select... What is your primary mailing address? * Should you receive an offer, this will be used for offer and onboarding purposes. LinkedIn Profile The interview may be recorded in various formats, including audio, video, and/or transcript, and reviewed by EarnIn’s hiring team for internal evaluation purposes only. These recordings will not be shared outside the company and will be securely stored and deleted in accordance with EarnIn’s Records Retention Policy. * Select... Voluntary Self-Identification For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file. As set forth in EarnIn’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law. Gender Select... Are you Hispanic/Latino? Select... Race & Ethnicity Definitions If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. Veteran Status Select... Voluntary Self-Identification of Disability Form CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026 Why are you being asked to complete this form? We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years. Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at . How do you know if you have a disability? A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to: Alcohol or other substance use disorder (not currently using drugs illegally) Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS Blind or low vision Cancer (past or present) Cardiovascular or heart disease Celiac disease Cerebral palsy Deaf or serious difficulty hearing Diabetes Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders Epilepsy or other seizure disorder Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome Intellectual or developmental disability Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD Missing limbs or partially missing limbs Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS) Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities Partial or complete paralysis (any cause) Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema Short stature (dwarfism) Traumatic brain injury Disability Status Select... PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete. Submit application Powered by Greenhouse