About the role
About adyn
adyn is on a mission to make scientific discovery more inclusive so everyone can live their healthiest life. Our vision is to be earth's most inclusive and patient-centric personalized medicine company. We are living in the age of the “medical research gender gap”—a disparity that exists because the vast majority of biological literature is based on single sex studies of males. Research shows that achieving gender equality in science and medicine will improve our standard of care and long-term health outcomes, not just for women, but for everyone. Our first product helps individuals identify the best birth control for their unique biology. We do this by integrating two biological readouts: genetics (read one time) and hormone levels (read multiple times throughout your life). By partnering with individuals, adyn provides medically actionable scientific insights and empowers them to proactively optimize their health—from birth control, to fertility, and beyond.
About the role
Our performance marketer is a data driven leader passionate about making (scientifically accurate) personalized health information accessible for everyone. This person is curious to earn which customers love which product/service and why. Commanding a disciplined approach to analytics, experimentation, and metrics—adyn's performance marketer is fixated on how to efficiently acquire and retain users.
adyn’s first performance marketing hire shapes the way we reach and communicate with customers. They generate new customer growth, design strategic experiments, analyze results, quickly implement findings and continually optimize our marketing mix for maximum impact. They’ll be responsible for managing our paid marketing spend across channels—ultimately driving performance and revenue. Our data-centric culture enables this work to deeply influence our business and provides countless opportunities to nerd out on things like data collection, visualization, and analytics tools.