Anzu.io

Anzu.io

Tel Aviv, Israel
3 employees
Ad Tech
Series B · $65M

About Anzu.io

Anzu is the most advanced intrinsic in-game ad solution for mobile, PC, console, and the Metaverse. Anzu’s in-game ads put players first and help advertisers reach audiences programmatically in a non-disruptive and highly engaging way. A patented 3D ad tracking engine, the first to bring viewability measurement in-game with Oracle Moat and IAS, partnerships with trusted AdTech vendors, and compliance with the industry measurement standards outlined by the MRC and IAB make Anzu the preferred in-game advertising partner for brands and agencies worldwide.

Anzu helps game developers monetize their titles with ad placements that complement the gameplay, and by monetizing the entire game session, they benefit from consistent and reliable revenue streams. Supporting all major and custom-built game engines, and a full-stack ad monetization solution that provides complete control over ad placements makes Anzu the preferred in-game ad monetization partner for developers worldwide.

Backed by Sony Innovation Fund, NBCUniversal, Samsung Next, Bandai Namco Entertainment 021 Fund, WPP, PayPal Ventures, and many other prominent investors, Anzu is on a mission to make advertising in games better. Better for brands, better for game developers, and better for gamers.

Open positions (1)

Company details

Team Size3
LocationTel Aviv, Israel
IndustryAd Tech

Funding

Total raised

$65M

Last stage

Series B

Investors

EEmmis Corporation
PPayPal Ventures
SSony Innovation Fund
NNBCUniversal
BBandai Namco Entertainment 021 Fund

Founders

Itamar Benedy

Itamar Benedy

Co-Founder and CEO of Anzu.io. Previously served as CEO of Glispa, where he led acquisitions of JustAd and Relevantech.

LinkedIn
MB

Michael Badichi

Co-Founder of Anzu.io.

Ben Fenster

Ben Fenster

Co-Founder and Chief Product Officer at Anzu.io. Previously a Venture Partner at HOF Capital. Attended Reichman University (IDC Herzliya).

LinkedIn

What happens next.

No applications, no recruiter spam. Just the intro.

01

Confirm the fit

A few questions to make sure this role is the right shape for you. Two minutes.

02

I pitch you to the company

I write the intro, send it to the founder, and handle the back-and-forth.

03

A meeting lands on your calendar

If they’re a yes, I book the chat. You show up — that’s the whole job-hunt.