AI Venture Incubator and Innovation Platform
thrv (pronounced "thrive") is an AI native software company. Our platform is now in use at 9 companies. We create equity value for our companies through product innovation using our proprietary Jobs-to-be-Done (JTBD) method and patented software.
What is JTBD? Your customers aren't buying your products; they are hiring them to get a job done. This is the foundational Jobs-to-be-Done insight popularized by Harvard Business School's Clay Christensen. We use a customer's job-to-be-done to identify unmet needs, analyze the competition, optimize marketing messages, and improve GTM. We also develop a growth strategy for the company's roadmap and new product development that will accelerate growth and create equity value faster and with less risk.
Total raised
$2B AUM
Last stage
Unknown
Jay
Jay started thrv, the first and only software application for Jobs-to-be-Done product management, drawing from his experience and expertise to help product teams launch successful products.
Jay Haynes
Award-winning entrepreneur with three decades of software and investing experience. Previously CEO of Strategyn and investment professional at GTCR. Studied under Clay Christensen at Harvard Business School (MBA with distinction). Grew thrv without outside venture funding.
LinkedInNo applications, no recruiter spam. Just the intro.
A few questions to make sure this role is the right shape for you. Two minutes.
I write the intro, send it to the founder, and handle the back-and-forth.
If they’re a yes, I book the chat. You show up — that’s the whole job-hunt.