Associate Brand Manager-Flushable Wipes-Minneapolis

What You'll Do Analyze business performance, category trends, competitive activity, and consumer insights to identify opportunities and develop actionable recommendations that drive growth. Support development and execution of the Flushable Wipes annual business plan, including growth initiatives, innovation, portfolio optimization, and integrated marketing programs. Lead key workstreams for innovation and new product launches, partnering cross-functionally from concept through commercialization to ensure flawless execution. Partner with Sales, Category Management, and Shopper Marketing to support compelling retailer sell-in stories, customer presentations, and best-in-class retail execution. Monitor business performance across retail and eCommerce channels, identify drivers of velocity, and recommend action plans to improve distribution, productivity, and household penetration. Support monthly business reviews by analyzing financial results, market performance, and key business metrics to identify opportunities, risks, and recommended actions. Partner with Supply Chain, Sales Planning, and Finance to support demand forecasting and monthly S&OP processes, ensuring forecasts reflect innovation timing, promotional plans, retail distribution changes, and business performance. Coordinate cross-functional project timelines across Innovation, Packaging, Regulatory, Creative, Digital, and Supply Chain to ensure on-time delivery of key initiatives. Support development of packaging updates, product positioning, claims, and consumer communications that strengthen Honest's differentiated positioning. Contribute to development of consumer insights, competitive analyses, and category learning to inform future innovation and business strategy. Manage day-to-day business operations with exceptional organization, attention to detail, and follow-through while proactively identifying opportunities to improve processes and execution. You'll Love This Job If You're Analytical and curious. You enjoy digging into data to understand what's driving business performance and translating insights into recommendations. Highly organized. You thrive managing multiple priorities and keeping cross-functional projects moving forward. A collaborative partner. You build strong relationships across functions and enjoy working with diverse teams to solve problems. Consumer obsessed. You're energized by understanding consumer behavior, identifying unmet needs, and bringing innovative products to market. Solution-oriented with a bias for action. You proactively identify issues, propose thoughtful solutions, and follow through to execution. Adaptable and eager to learn. You embrace new challenges and are excited to build your brand management and general management capabilities. What You'll Need Bachelor's degree 2 years of experience in Brand Management, Marketing, Consumer Insights, Category Management, or another commercial function within a CPG company. Strong analytical skills with experience using business performance, consumer, and syndicated data to develop recommendations. Experience supporting product launches, integrated marketing campaigns, or commercialization initiatives. Strong project management skills with the ability to manage multiple priorities and deadlines. Excellent communication skills with the ability to synthesize information and influence cross-functional partners. Experience collaborating with Sales, Supply Chain, Finance, R&D, or other cross-functional teams. Proficiency with Microsoft Excel and PowerPoint.

Compensation The pay range for this role is $69,000 - $95,000. Actual

compensation is based on many factors including but not limited to depth of experience, skill level, ability, knowledge, education, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor. The total rewards package for this position may also include base, annual incentive plan,

benefits, retirement plan, equity, and Employee Stock Purchase Plan.

Benefits &

Perks At Honest, we’re all about investing in our people. We’re dedicated to providing a

benefits package that supports your well-being, growth, and balance. Check out our

benefits and

perks we offer to help you thrive both in and out of the office: Comprehensive Health & Wellness 🏥: We’ve got you covered with top-tier health, dental, and vision plans to keep you and your family feeling great. 401k with Company Match 💰: Your future matters to us. We match your 401k contributions to help you secure a strong financial future. Wellness & Fitness 💪: Stay healthy with a monthly fitness reimbursement and, for those in our Playa Vista office, an onsite gym to keep you active and energized. Work-Life Balance ⚖️: We value your time. We provide a generous and flexible vacation policy to relax, recharge, and spend time on what matters most. Family-Friendly Leave 👶: Growing your family? We offer generous maternity and paternity leave to support you during this exciting journey. Ownership & Equity 💼 : Ownership isn’t just a mindset here—it’s real. Every full time employee is granted equity, giving you a direct stake in our future. When we win, you win. Education Reimbursement 🎓: We’re committed to your growth—whether it’s for professional development or a new passion, we offer education reimbursement to help you learn and level up. Pet Insurance 🐾: We love your furry family members too! Our pet insurance ensures your pets are taken care of, because they’re part of the family. Please note:

Benefits offerings may vary based on the position and geographic location. California Privacy Rights Notice for Californian Job Applicants and Prospective Talent Effective Date: January 1, 2020 Under the California Consumer Privacy Act of 2018 (“CCPA”), The Honest Company, Inc. (“Honest” or “us” or “we”) is required to inform California residents who are our job applicants or prospective talent (together “job applicants” or “you”) about the categories of personal information we may collect about you and the purposes for which we use this information. Click here if you are a California resident to read disclosures required by the CCPA. Note this notice applies only to personal information that is subject to the CCPA. Categories of Personal Information We Collect. We may collect the following categories of personal information about our job applicants, who are California residents: Name Signature Social Security Number Email and mailing address Telephone number Education Employment history How We Use Job Applicants' Personal Data. We use and disclose the personal information we collect for our business purposes. These business purposes include, without limitation: Processing evaluating your application to determine your

qualifications for

the role to which you’ve applied, and communicating with you about your application, including to check references or your background, and communicate with you about other jobs that may interest you. Other business purposes as identified in the CCPA, which include: Auditing related to our interactions with you; Legal compliance Detecting and protecting against security incidents, fraud, and illegal activity; Debugging; Performing services for us, such as analytics; Internal research for technological improvement; and Internal operations. Other Interactions with The Honest Company. More information about our privacy practices can be found in our Privacy Policy, which is incorporated herein by reference. Contact Us. For questions or concerns about our Privacy Policy , please contact us at [email protected] . #LIHybrid

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