SDR Manager

London, United Kingdom
Full-time

About the role

We are looking for an SDR Manager with 3-6 years of B2B SaaS outbound experience and 1-2 years of management experience to build and lead Happl's outbound engine. You'll take ownership of a growing team of SDRs, coaching them to hit pipeline targets and refining the playbook that drives qualified meetings for our Account Executives. Happl just closed an £11M Series A and is at an exciting inflection point — this is your chance to shape the outbound function from the ground up at a YC-backed, AI-first company reshaping employee benefits. We need someone who thrives in a scrappy, fast-moving environment and knows how to get the best out of a small team.

What will you be doing?

  • Managing and coaching a team of SDRs/BDRs day-to-day — running 1:1s, reviewing calls, and ensuring they hit pipeline targets
  • Owning CRM hygiene, sequence management, and activity tracking across the team using tools like Clay, Amplemarket, and LinkedIn Sales Navigator
  • Building and refining outbound playbooks, messaging, and processes as the team scales from 2 to 6+ reps
  • Collaborating cross-functionally with marketing and AEs on sales enablement assets, ICP refinement, and campaign strategy
  • Reporting on team performance and pipeline health to leadership while identifying what's working and what needs to change

About Happl

Happl (YC W22) is building the first AI-powered BenefitOS — a next-generation employee benefits infrastructure platform that automates enrolment, admin, and compliance for global teams.

Happl helps companies design, manage, and scale benefits that actually work for their people, spanning flex allowances, insurance, recognition, and wellbeing — all in one intelligent platform. Employees get personalised benefits they can choose based on what's right for them, while managers get tools to engage their teams without the compliance headaches.

Backed by leading investors including YCombinator and 6Degrees Capital (known for backing Deel, Rippling, Airbnb, Coinbase, and Dropbox), Happl recently raised an £11M Series A (£14M total) and was awarded a place in the UK's top 100 startups for 2026.

The company is at an exciting inflection point — scaling its go-to-market motion, growing the team rapidly, and building the outbound engine that will define how Happl generates pipeline as it scales. If you want to be part of reshaping how companies support their people, Happl is the place to do it.

Required skills

Clay
Amplemarket
LinkedIn Sales Navigator
Airspeed
Claude
ChatGPT

Other roles at Happl

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Job details

Salary

£75,000 - £85,000

Location

London, United Kingdom

Experience

3+ years

Company

NameHappl
Industryai, b2b, enterprise, insurance
Team Size22

Funding

Total raised

$22M

Last stage

Series A

Investors

PPortage Ventures
Y Combinator
6 Degrees Capital
HHaatch
VVentures Together

Founders

BT

Ben Towers

Ben Towers MBE

Ben Towers MBE

Co-founder & CEO

LinkedIn

What happens next.

No applications, no recruiter spam. Just the intro.

01

Confirm the fit

A few questions to make sure this role is the right shape for you. Two minutes.

02

I pitch you to the company

I write the intro, send it to the founder, and handle the back-and-forth.

03

A meeting lands on your calendar

If they’re a yes, I book the chat. You show up — that’s the whole job-hunt.