About the role
About Palmstreet: Palmstreet is the #1 live shopping platform for rare plants, handmade crafts, collectibles, and unique goods. Founded in 2020 by Instagram and Apple veterans, Palmstreet began as a plant identification app and quickly evolved into a trailblazer in live shopping, beginning with plant sellers. Fueled by a passionate community, we rapidly expanded into new categories. Collectibles, launched in 2025, is one of our fastest-growing categories. Our vision is to become the "World's Online Main Street," bringing the charm of in-person shopping to engaging, social online experiences. Backed by top Silicon Valley VCs and powered by a nimble, empathetic team, we've grown our GMV by 1500x in the last 3 years. As we continue shaping the future of social commerce, we're looking for talented individuals who are excited to grow with us and join our mission. The Opportunity: Palmstreet is seeking a motivated and entrepreneurial Business Development Manager to help take our Collectibles category to the next level. A year after launch, Collectibles is already our fastest-growing category and is becoming an industry-leading player. We're now looking for a builder who can scale our existing core subcategories (toys, Disney, trading cards) while identifying and launching the next big opportunities. This is a high-impact opportunity to shape the future of social commerce by acquiring and growing top sellers through strategic outreach, onboarding, coaching, and early-stage relationship building. You'll partner directly with the Head of Collectibles to set category direction, prioritize where we go next, and own the execution that gets us there. This is a remote role reporting to the Head of Collectibles and working closely with the Palmstreet GTM, Seller Success/Onboarding, and Marketing teams. There is a preference for a Los Angeles- based professional who is willing to travel 25% (trade shows, seller visits, and team off-sites), but open to other locations for the right candidate.
Responsibilities: This is a full-time role that blends strategic category work with high-output seller engagement and acquisition. Expect to spend your time across the following focus areas: Category Growth and Seller Recruitment Build and execute strategy to scale existing collectibles subcategories Recruit and activate high-potential sellers Reach out to new leads through outbound emails, social media, calls, and visits Develop and deepen relationships with strategic sellers through coaching and tactical support Represent Palmstreet at industry events and within collector communities Category Strategy & Expansion Partner with the Head of Collectibles to set strategy across core and emerging subcategories Identify and test new category opportunities using a mix of market data, seller signal, and buyer behavior Lead GTM activities for promising new subcategories: source initial sellers, create the marketing strategy, set early benchmarks, and decide whether to invest deeper or move on Translate learnings into recommendations on category structure, marketing investment, and product needs Maintain a clear point of view on competitive positioning across all categories of collectibles Seller Acquisition & Activation Pitch Palmstreet through discovery and closing calls (virtual and in-person) and onboard new sellers from first contact through their debut livestream Manage a pipeline of prospective sellers across the collectibles ecosystem, from established category-leaders to emerging sellers with category-building potential Balance high-touch onboarding for strategic accounts with scaled support for inbound or early-stage sellers Revenue & Category Growth Ownership Hit clear performance goals: GMV growth across your cohort of strategic sellers/subcategories Number of new sellers acquired, onboarded, and live New buyer growth and retention Identify creative ways to source new leads via digital outreach, trade shows, partnerships, and referrals Collaborate cross-functionally with marketing, product, and GTM teammates to shape growth strategies and campaign participation
