About the role
Groupon connects 42 million customers with local experiences - restaurants, events, wellness and travel - and the million-plus merchants who deliver them. Our mission is to get people offline and into the real world at prices that make it possible. We're an AI-native company in the middle of a platform transformation, moving from a deals marketplace to an experience discovery platform that works for customers and merchants at the same time. We're looking for a Marketing Campaign Manager to lead global promotional campaigns across 13 international markets, own campaign quality end-to-end, and push our marketing operation toward an AI-native future. This is not a role where you "use AI tools" on the side — you'll build the automations that run our daily campaign QA and reporting. The ideal candidate pairs hands-on campaign execution with a builder's instinct for automation, sharp analytical skills, and the discipline to keep 13 markets flawless through peak events like Black Friday. Join us to innovate, grow, and shape how marketing actually gets done in a fast-paced, meritocratic environment.
What You'll Do Campaign Management Own end-to-end planning, execution, and optimization of key promotional campaigns (Black Friday, Christmas, Valentine's Day, and other seasonal/local events) across 13 international markets, primary focus North America. Be the central coordinator across designers, product managers, market managers, merchandising, and operations. Build localized strategies per region while keeping one cohesive global brand message. Ensure every campaign asset ships on time and on standard. Campaign Quality & Performance Reporting Run daily end-to-end QA across all live markets — homepages (promo codes, hero, tiles, bell/IOA notifications) and campaign landing pages city-by-city (deal counts, empty/missing sections, test deals, localization, stale titles). Triage issues by severity, open and drive remediation tasks in Asana to resolution. Turn performance data into clear recommendations; prepare executive readouts (MBR / CMO review) and post-campaign reports with the data team (BigQuery, Tableau). Vendor & Partner Marketing Oversee partner/vendor marketing activity and keep it aligned to our calendar and strategy. Provide marketing inputs that lift partner promotions and outcomes. Act as the key liaison between partners and internal teams for smooth, measurable execution. AI Automation & Process Design, build, and run AI-native automations that replace manual QA, reporting, and coordination steps (agentic page checks, automated readouts). Lead cross-functional projects to streamline campaign workflows. Scout and integrate new tools/tech to sharpen execution and performance tracking. What Success Looks Like The first 90 days are built around a fast, clean handover from the outgoing manager, then progressively taking ownership of execution,
