About the role
Play a part in the creation of a new role. Build the playbook. Automate yourself out of the manual version of it and then help scale it. Report to the CEO. This is the first hire on a brand-new team at RenoFi, reporting directly to the CEO. Salespeople are excellent at selling but bad at the marketing work that grows their book of business. They know what they should do. They just don’t do it. We’re building a role that does it for them. You’re the first hire. You’ll start by supporting a handful of our top salespeople directly — identifying everything they should be doing but won’t and then going and doing it for them. Concretely, the work looks like this: a salesperson tells you on a 20-minute call that they have 150 past customers sitting cold in a spreadsheet. By Friday, you’ve segmented the list, written a reactivation email in their voice, sent it, and connected with all 150 of them on LinkedIn from their account. Then you figure out how to do that for the next salesperson in half the time. That’s the manual version. Your second job, running in parallel from week one, is to figure out which parts of what you just did can be automated — by AI tools we’re already building, by workflows you set up, by templates you create. You’ll work directly with the CEO and our product team on what to ship next. The version of this role that exists in 18 months looks very different from the version that exists on day one, and you’re the person who turns one into the other. The goal is a playbook along with automations that are so effective that we can’t resist scaling this function across our entire sales org. You report directly to the CEO. No middle layer. \n Who we're looking for 0–5 years of work experience. Recent grad through first-job-out-of-college. Background in growth, marketing, sales enablement, BD or a general-athlete startup role. We’ll teach you the industry. Magnetic. You have to be someone that the sales team WANTS to work with. This is more than just being likeable, you have an innate ability to draw people in without even trying. A writer. Non-negotiable. Most of your output is words: emails, posts, scripts, copy, comments. The bar is high. Hungry and an athlete. Not literally, although that often correlates. Someone with a high engine who finishes what they start, wants to be in the room, and happily works long hours during the build because they know this is the part of their career where reps compound. Treats grunt work as a feature, not a bug — because it’s where the playbook gets built. Fluent in AI tools. You use Claude, ChatGPT, Cursor, n8n, Zapier, or similar daily. You don’t write emails from scratch — you direct an LLM and edit. You build your own automations for fun. A builder, not just an executor. Doing the work is half the job. The other half is noticing the patterns, codifying them, and figuring out how to make them go away. If “I just did this 40 times by hand, here’s the workflow that does it for me next time” is how your brain works, you’re our person. Comfortable in someone else’s voice. A lot of this is writing as the salesperson. You’re a chameleon, not a soloist. Strong on social, especially LinkedIn, is a major plus. What this is NOT A traditional marketing role. There’s no brand strategy work, no campaign planning meetings, no agency management. This is execution at the salesperson level. A cushy 9-to-5. This is a critical initiative that will require