About the role
At 1440 Foods, we’re on a mission to energize people to unleash their full potential with a portfolio of great-tasting, high-protein snacks and supplements. Our brands Pure Protein®, Body Fortress®, MET-Rx®, and FITCrunch® make better nutrition accessible, enjoyable, and part of an active lifestyle. As a fast-growing sports and active nutrition company, we are shaping the future of health and wellness in CPG. If you’re looking to make a big impact in a high-growth, entrepreneurial environment, we’d love to have you on board! Position Overview: The Senior Brand Manager will lead brand growth by helping to develop the brand vision and direction, shaping consumer engagement strategies, building product innovation roadmaps and go to market strategies. We are looking for someone who deeply cares about the consumer and is enthusiastic about building brands with a relentless focus on attracting, engaging, and retaining consumers. If you thrive in an entrepreneurial environment and want to make a significant impact, we would love to talk to you! Job
Responsibilities: Develop and execute against brand operating plans serving as an effective steward of the P&L to achieve net sales and profitability goals. Lead commercialization of innovation projects, partnering with cross functional teams to build best-in-class products with launch plans that ensure in-market success. Assist in portfolio performance optimization and management of product assortment to maximize profit. Utilize design thinking to put customers first, merchandising products for the retail and digital shelf. Own artwork and visual design projects from inception to print. Partner with consumer insights to design and implement studies to inform brand and innovation priorities. Create and execute integrated marketing campaigns across retailers, digital platforms and in person activations that drive results and create exponential returns. Partner with organic social content team to create best-in-class brand content. Manage the budget, process POs, and be a steward of brand finances.
