About the role
For decades, online search followed a simple exchange: customers typed keywords, engines returned links, and brands competed for clicks. AI search has changed that. What was once a way to locate information has become a way to interpret it — founders no longer just search for links, they ask complex questions, compare options, and rely on AI systems to synthesize answers they can act on. For Mercury, that shift is an opportunity: to shape how our expertise shows up across search and answer engines. Mercury’s Organic Search team is hiring an Organic Search Marketer (SEO/AEO) to help define how Mercury shows up across search engines, answer engines, and AI-native discovery — for founders and entrepreneurs building companies, navigating complexity, and looking for trusted guidance in the moments that matter. In this role, you’ll identify high-impact opportunities, develop SEO and AEO strategies that drive traffic and AI visibility for Mercury products (like Mercury's Business Credit Cards), experiment with new workflows and formats, and help turn Mercury’s expertise into content that is discoverable, authoritative, and genuinely useful. We’re looking for someone with strong commercial instincts, deep SEO/AEO fluency, an AI-native mindset, and the curiosity and ownership to help define what Mercury’s modern search strategy looks like. If this sounds like you... A self-directed strategist who is comfortable owning product-level SEO and AEO Search strategy autonomously — and knows how to identify what matters most without waiting to be told... A technically fluent SEO/AEO expert who understands how LLMs, bots, and traditional search engines consume, interpret, and weight content — and can apply that expertise to crawling, indexing, rendering, site architecture, and page performance… A collaborative operator who can partner effectively with content, social, product, and other cross-functional teams to turn strategy into shipped work... An analytical thinker who can design and run thoughtful experiments — and a practical builder who knows when to move quickly, learn, and ship... ...then read on. In this role, you will: Own product-level SEO and AI Search strategies, using performance data, competitor deep dives, and audience insights to prioritize opportunities, close coverage gaps, and improve content effectiveness over time — ultimately driving qualified traffic that converts into Mercury account applications and revenue. Partner cross-functionally with Social, Product, Product Marketing, Engineering, and Community teams to turn SEO and AEO opportunities into shipped work across channels — including blog content, YouTube scripts, social, and community surfaces Own the technical SEO/AEO roadmap for Mercury.com, working closely with Engineering to improve page speed, rendering, and site architecture and experiment with new delivery techniques to make the site accessible and fast for both humans and bots Be a trusted and close partner with the Stories team, helping them to build longitudinal content roadmaps that balance the certainty of long-term planning with flexibility for emerging trends, search shifts, and business priorities Build repeatable systems, AI workflows, and guidelines that increase the consistency, efficiency, and impact of Mercury’s SEO and AEO efforts Drive SEO-driven evergreen content optimizations, working with content partners to improve performance while preserving writing quality, usefulness, and brand standards Strengthen how Mercury products are surfaced across owned and earned media by identifying targeted placement opportunities, building authority, and helping search and answer engines connect upstream topics to Mercury’s solutions. Identify and scope high-value tools, templates, calculators, downloadable PDFs, and other multi-format assets that make Mercury content more useful, shareable, linkable, and cite-worthy Relentlessly test new plays for improving traditional and AI search traffic and visibility — from new page types to edge caching for bots — scaling what works, stopping what doesn't, and feeding learnings back into team-wide strategy You have: 5+ years of SEO experience, with 2-3 years focused on AEO, ideally in a fast-moving startup environment Deep technical fluency paired with a clear grasp of how LLMs interpret and weight content differently from traditional search engines A track record of turning strategy into shipped, high-quality work independently — setting your own priorities rather than waiting to be told Hands-on experience with AI agents and automation tools, with a builder's instinct for turning them into repeatable systems Sharp, data-informed judgment for knowing what to prioritize, what to scale, and what to cut Please submit your resume as well as a short cover letter, with your application. Applications without a cover letter will not be considered. The total rewards package at Mercury includes base salary, equity (stock options/RSUs), and
