About the role
What we do and why we do it As the leading end-to-end investment platform for single-family rental homes (SFR), our mission is to reinvent the rental housing ecosystem for the benefit of all. We successfully merge our passion for helping investors build wealth through real estate with cutting edge technology that transforms the way they do it. How it’s going (and growing) With a talented team of 750+ Roofsters, our collaborative, can-do culture is what fuels our growth. In 2022, we closed on our Series E, raising $240 million, and have offices in the Bay Area and New York City. Our growth includes recent acquisitions of Stessa (financial and asset management software), RentPrep (tenant screening and placement service for landlords), and Mynd (property management platform for both Retail and Institutional investors). In 2025, Roofstock took an ownership stake in Casago (short-term rental management services), expanding our platform to support both long-term and short-term rental investment services.
About
the Role: As a Leasing Renewal Associate, you will be an integral part of our leasing team, dedicated to driving lease renewals and fostering long-term relationships with residents. Your primary focus will be to maximize resident retention by delivering proactive, personalized outreach and building trust with residents, creating a smooth, positive renewal experience that supports both resident satisfaction and property performance. Key
Responsibilities: Lease Renewals: Proactively manage lease expirations and initiate renewal discussions with residents to encourage timely renewals. Resident Communication: Serve as the primary point of contact for residents regarding renewal inquiries, addressing concerns, and providing information about lease terms and property updates. Negotiation: Work with residents to negotiate lease terms, rental rates, and any necessary adjustments, maintaining a balance between resident satisfaction and owner profitability. Documentation: Prepare and process renewal agreements and ensure all necessary documentation is completed accurately and efficiently. Data Management: Maintain accurate records of renewal status, resident communications, and feedback in property management software. Collaboration: Work closely with the leasing team, maintenance staff, and property managers to ensure a smooth transition during the renewal process and address any resident issues promptly. Market Analysis: Stay informed about local rental market trends and provide insights to management to assist in pricing strategies and lease agreements.
