About the role
Founding Channel Lead (New York) Why we're hiring Tracebit is helping some of the world's best security teams at Snyk, Docker, Riot Games and many more to 'assume breach' at scale. Tracebit detects intrusions in cloud environments using canaries - decoy assets deployed to deceive attackers. We're at a massive inflection point and there has never been a more exciting time to join us: We have just raised a $20m Series A , led by FirstMark and joined by Accel, MMC Ventures, Tapestry VC and CCL. We 5x’d ARR last year and have grown from 5 people to 26 in 18 months. We are one of the most exciting startups to be part of in cyber, have seen some great feedback from the market and are ready for explosive growth. Regularly featured on top startup lists from industry veterans... Creandum's Euro Seed top 50 list , Notion's Cloud Top 100 , AlbionVC's NHI Breakdown , MMC's Proactive Security Analysis , Accel's Euroscape Top Startups , Sifted's 2025 London Startups To Watch , etc. We partner with companies like Docker , Synthesia , Zepz, Compass and Snyk. Our research has recently helped fix a P1 security flaw in Google's Gemini CLI. We have strong traction in the US (80% of our customer base and forward-looking business). We've done this with a small team based in London. We've hit product-market fit and it's time to accelerate our growth by building our US presence in New York. Channel is a genuine growth lever for us. We've closed partner-influenced deals with MSSPs and VARs, and we're seeing more demand come through that motion. But it's nascent, there's no program, no infrastructure, and no playbook. This is a ground-up opportunity. We're looking for a sharp, commercially-minded person to own this. You'll report directly to our CEO and work alongside our Director of Sales to turn early traction into a repeatable channel motion. Who we're looking for We're open on background. If you've built a partner program before, great. If you're a strong commercial generalist who's excited to own something from scratch, that works too. What matters: You're commercially sharp. You’re a strategic thinker who can design joint GTM motions and translate value into business outcomes. You’ll create a playbook that’s right for Tracebit. We’ve seen early traction from partners but haven’t built a formal program yet. You’ll dig into what’s working, experiment with new motions, and build a partnerships strategy that fits our product and buyer, not adhere to a playbook from your last company. You're credible with technical buyers. Comfortable in conversations with security professionals and MSSPs. You'll need to learn the product quickly and represent it credibly. You're organized and data-driven. You'll be tracking pipeline, partner performance, and deal attribution from day one. You need to be rigorous about what's working and honest when it isn't. You've got good judgment and high standards. Tracebit's brand matters. We're selling to elite security teams. You'll be representing us to partners externally, and we need someone who takes that seriously.