About the role
About Aspora People on the move deserve a bank that moves with them. Since 2022, Aspora has been building a borderless financial operating system that makes money as mobile and transparent as its users. Backed by influential venture capitalists like Sequoia Capital, Greylock Partners, Hummingbird Ventures, Y Combinator & Global Founders Capital. We're a team of 150+ across India, the UK, the UAE, EU and the US, working with extreme ownership, radical candour, and an obsession with customer impact. We celebrate builders who question assumptions, ship fast, and turn regulatory complexity into elegant solutions. If you’re driven to redefine what global banking can be, we’d love to build the future with you.
About
the Role This role exists to own and scale Aspora's paid acquisition engine across the US, UK, and UAE. Performance marketing at Aspora isn't a reporting function. It is the primary lever for user growth in regulated, cross-border markets where every dollar of spend needs to earn its place. You'll run campaigns daily, not quarterly. You'll partner with creative, product, and analytics teams to ship experiments, read signals fast, and act on them.
The role demands someone who is equally at home in a campaign dashboard and a CAC conversation with leadership.
What You'll Own Own end-to-end paid acquisition across Google (Search, UAC, YouTube), Meta, TikTok, Apple Search Ads, and programmatic channels across US, UK, and UAE markets. Drive monthly media budget allocation, CAC targets, and ROAS efficiency across all channels and geographies. Build and scale digital partnerships with OEMs, ad networks, and affiliates: from deal negotiation through integration and ongoing performance management. Run a structured experimentation cadence covering creative, audience, landing page, and bid strategy tests, with documented learnings feeding the next cycle. Deliver sharp daily data analysis: identify what's working, what's leaking, and translate findings into actions within the same week. Partner with the creative team to brief, iterate, and ship performance creatives built around conversion, not aesthetics.
