About the role
The Opportunity This role exists at the intersection of creative technology, enterprise sales, and market-making. We're looking for a leader who can build commercial partnerships and accelerate GenAI adoption inside the world's most recognizable brands and the agencies that serve them. The right candidate is technically proficient enough to earn credibility with engineering, creatively rooted enough to speak the language of CMOs, and commercially sharp enough to close. You open doors that don't have obvious handles — through relationships, point of view, and a track record of translating emerging technology into business outcomes. This is not a role for someone who needs the path to be clear.
What You'll Do Drive new business. Lead Firefly Foundry engagements from first conversation to signed deal, partnering with enterprise sales to build and convert pipeline at global brands and agencies. Translate vision into use cases. Work with CMOs, creative directors, and agency leads to identify where Foundry changes the outcome — and turn those conversations into proof points that move deals. Build the ecosystem. Develop positive relationships across holding companies, independent agencies, in-house studios, and brand marketing organizations. Advise and evangelize. Serve as Adobe's GenAI authority in the brand and agency market at customer meetings, industry conferences, and executive forums. Influence the product. Bring market signal back inside to shape Firefly roadmap priorities and validate use cases. Implement with rigor. Own QBRs, advisory boards, and quarterly turning points with consistent delivery. What You Need to Succeed 10+ years across creative technology, brand marketing, advertising, or enterprise partnerships — with a track record of building, not just managing. Technical proficiency in AI, creative tools, and APIs, paired with genuine creative depth and understanding of how Fortune 2000 brands operate. Proven ability to scale innovation. An established network with C-suite executive presence. Comfort operating as both strategist and builder — you can run a QBR and prototype a demo in the same week. High EQ, low ego, good judgement, strong commercial instincts. About Adobe Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity. Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours. Let’s Adobe together At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive
