About the role
We believe that the way people interact with their finances will drastically improve in the next few years. We’re dedicated to empowering this transformation by building the tools and experiences that thousands of developers use to create their own products. Plaid powers the tools millions of people rely on to live a healthier financial life. We work with thousands of companies like Venmo, SoFi, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. Plaid’s network covers 12,000 financial institutions across the US, Canada, UK and Europe. Founded in 2013, the company is headquartered in San Francisco with offices in New York, Washington D.C., London and Amsterdam. We are Plaid's Brand Design team — a group of brand designers, production designers, and presentation designers who bring the Plaid brand to life across every channel and surface. We partner closely with Product Design in a unified design organization that reports directly to the CEO. Please visit https://designedbyplaid.com/ to learn more about the Design team! Our brand studio drives visual consistency, quality, and velocity across marketing channels — owning creative execution for performance marketing, paid social, webinars, tech talks, and organic content — and we partner closely with Growth Marketing, PMM, Comms, and external agencies to get it done. As the Brand Design Manager for our Brand & Studio team, you will: Coach, review, and uplevel craft across a team of brand designers, production designers, and presentation designers Lead creative direction and execution across all marketing surfaces — paid, social, webinars, and campaigns Work with Design Ops to manage pipeline and prioritization of incoming marketing requests Build and implement scalable systems of Figma templates, production tooling, and creative standards Manage external agencies and contractors across production design, creative, and presentation Partner with Brand and Growth Marketing leads to concept, plan, and ship campaigns end-to-end Uphold Plaid's refreshed brand across all marketing channels and find the right moments to help it evolve Contribute to Brand Design leadership — shaping process, culture, and creative direction across the org
