Marketing Country Launcher DACH (Fintech / Treasury SaaS), M
About the role
Marketing Country Launcher DACH (Fintech / Treasury SaaS), M Jobs Jobs > Marketing Country Launcher DACH (Fintech / Treasury SaaS), Munich Marketing Country Launcher DACH (Fintech / Treasury SaaS), Munich Indefinite Full time Hybrid (München, BY, Germany) Marketing Marketing Country Launcher – DACH (Fintech / Treasury SaaS) 📍 Berlin / Munich / Madrid (Hybrid) 🌍 Full-time | Fintech SaaS Marketing | Core GTM Role You don’t just market to a region. You establish our physical presence on the ground. At Embat , we’re redefining how finance teams operate. Our AI-powered Treasury Management Platform gives companies real-time visibility over cash, liquidity, and debt, automating what CFOs have managed in spreadsheets for years. Embat is one of the fastest-growing startups in Europe. Founded in Spain in 2021, Embat has grown to 150+ people across Europe. We are backed by top-tier investors including Cathay Innovation (Chime, Ledger) and Creandum (Spotify, Klarna), and have recently closed a €30M Series B funding round to accelerate our international expansion. We’re now scaling our presence in the DACH region and are looking for a Marketing Country Launcher to own and drive our go-to-market presence across Germany, Austria, and Switzerland. You’ll join an already established DACH team with early customers and active pipeline, working closely with local country leadership, a dedicated central marketing squad (including a Content Specialist), and founders who spent over a decade in Investment Banking at J.P. Morgan before building Embat. 🎯 Your Mission This isn’t a digital generalist role. You won’t be managing Google Ads or writing blogs. Your mission is to get German CFOs and Treasurers into the room with our sales teams. As our Marketing Country Launcher , you will own the offline DACH marketing strategy and event budget end-to-end. You are a highly organized, execution-driven leader on the ground, delivering high-impact physical experiences from large-scale industry congresses to intimate executive dinners, that build trust with finance leaders and drive real pipeline for our sales team. ⚡ What You’ll Do Define and execute our offline DACH marketing and events strategy, managing a dedicated local budget optimised for pipeline and ARR impact. Plan and run monthly offline event formats (proprietary roundtables, exclusive VIP dinners, and major industry trade shows) from initial venue sourcing to post-event lead routing. Adapt Embat’s tone for the DACH market, ensuring our offline presence sounds precise, credible, and locally resonant without losing our core identity. Scout and secure high-value presences at major finance congresses, local treasury meetups, and offline networks to expand our physical footprint. Identify and manage regional award submissions and local PR opportunities to strengthen Embat’s positioning in the region. Master our Ideal Customer Profile (CFOs, Treasurers, Controllers) to continually sharpen our targeting and messaging. Design targeted offline experiences that help the sales team break into target accounts and advance high-value mid-market deals. 🧩
