About the role
OPENTEXT - THE INFORMATION COMPANY OpenText is a global leader in information management, where innovation, creativity, and collaboration are the key components of our corporate culture. As a member of our team, you will have the opportunity to partner with the most highly regarded companies in the world, tackle complex issues, and contribute to projects that shape the future of digital transformation. AI-First. Future-Driven. Human-Centered. At OpenText, AI is at the heart of everything we do—powering innovation, transforming work, and empowering digital knowledge workers. We're hiring talent that AI can't replace to help us shape the future of information management. Join us. Senior Marketing Specialist About OpenText OpenText is a leading Cloud and AI company that provides organizations around the world with a comprehensive suite of Business AI, Business Clouds, and Business Technology. We help organizations grow, innovate, become more efficient and effective, and do so in a trusted and secure way through Information Management. OpenText, founded in 1991 in Waterloo, has a rich history of helping customers manage their most important asset, information. Originating from a collaboration to digitize the Oxford English Dictionary, OpenText has grown into a global leader in information management. With over 120,000 enterprise customers across 180 countries, OpenText supports 98 of the top 100 global companies. A wide breadth of offerings uniquely positions OpenText to help customers unlock the value of that information using AI, cloud, and security innovations. For more information about OpenText (NASDAQ/TSX: OTEX), visit www.opentext.com .
The Role As a Senior Marketing Specialist, you will be responsible for driving customer engagement, demand generation, pipeline creation and regional marketing execution across Switzerland and the Alps region. Working closely with Sales leadership, you will play a key role in planning, coordinating and delivering marketing activities that support pipeline growth and strengthen customer relationships within the region. This is a highly execution-focused role, with a strong emphasis on customer events, executive roundtables, partner activities, third-party conferences, webinars and local marketing programs. You will own activities from planning through execution, ensuring exceptional attendee experiences while delivering measurable business outcomes. You will work closely with teams across Global Campaigns, Product Marketing, Account Development, Direct Sales, Solutions Consultants, Channels and Alliances to ensure activities are aligned to regional priorities and pipeline objectives. You are great at: Executing high-quality marketing programs, events and customer engagement activities from concept through delivery Managing multiple projects and stakeholders simultaneously while maintaining strong attention to detail Working closely with Sales teams to identify opportunities, support account activity and drive pipeline generation Planning and delivering customer events, executive briefings, webinars, partner events and third-party conferences Coordinating cross-functional teams to ensure successful execution of campaigns and marketing activities Building strong relationships with Sales, Partners, Product Marketing and other business stakeholders Managing marketing budgets and external vendors effectively Analysing campaign and event performance to optimise future activities Leveraging global marketing programs and adapting them to local market