About the role
About Us
AlgoUniversity is a San Francisco based ed-tech startup building for tech education at scale 🚀 It has a powerhouse of a team with 💪 100% engineers who are ACM ICPC world finalists, CodeForces Masters, and Programming Olympiad Gold Medalists - all from elite institutes such as IIIT-Hyderabad, IIT-Bombay, and IIM- Ahmadabad.
With 2 of our products already hitting PMF, we recognize that bringing quality education requires more than just building a great product. We also need to spread awareness of how a concentrated period of learning with right mentorship can help accelerate your Software Engineering Skills
What you will do
You will be responsible for planning and executing digital marketing campaigns, analyzing data to identify trends and insights, and optimizing strategies for improved performance. The Digital Marketing Specialist will work collaboratively with cross-functional teams to enhance brand awareness, drive traffic, and generate leads through various digital channels.
As a key contributor to our mission, you will play a crucial role in infusing creativity, innovation, and visual excellence into our digital marketing projects. Your expertise will be essential in shaping and executing impactful campaigns across various digital channels, ensuring our brand stands out in the digital landscape. If you are passionate about leveraging digital strategies to achieve marketing goals and thrive in a creative environment, we invite you to join us on this exciting journey.
Key Responsibilities
Digital Campaign Management - Plan, execute, and optimize digital marketing campaigns across various channels such as social media, email, display advertising, and search engine marketing (SEM).
SEO and SEM - Conduct keyword research and analysis to enhance search engine optimization (SEO) efforts. Also, manage and optimize pay-per-click (PPC) campaigns to increase website visibility and drive targeted traffic.
