Manager, Influencer Marketing

Responsibilities: Implement Airwallex’s influencer roadmap across YouTube, TikTok, Instagram, LinkedIn, podcasts, newsletters, and emerging platforms. Support campaign planning, launches, and adapt global briefs into market-specific activation plans. Oversee day-to-day campaign operations, including outreach, briefing, content tracking, approvals, and amplification. Coordinate content calendars and co-develop on-brand concepts with creators. Maintain creator databases and CRM entries, support sourcing and shortlists, and help establish workflows, templates, and playbooks for outreach, contracting, and content reviews. Coordinate with Legal/Finance to ensure smooth contracts and payments. Serve as operational point of contact for creator partners and agencies. Support contract negotiations and scope management under senior oversight. Ensure brand safety, disclosure, and content quality. Pull campaign metrics, prepare reports on reach and engagement, support A/B tests on formats, messaging, and creator tiers, and surface learnings to the senior team for optimization. Partner with Brand, Product Marketing, Social, PR, and Regional Marketing to integrate influencer activity into broader launches. Support internal education on best practices for influencer campaigns and content amplification.

Who you are We're looking for people who meet the minimum

qualifications for this role. The preferred

qualifications are great to have, but are not mandatory. Minimum

qualifications: 4–7 years in influencer marketing, creator partnerships, social media, or digital marketing (experience at an agency, startup, or scale-up is a plus). Hands-on experience running influencer campaigns end-to-end across multiple platforms. Solid relationship skills, comfortable interacting with creators, agents, and internal stakeholders. Strong project management and operational discipline (timelines, budgets, trackers). Basic analytics skills, able to pull and interpret performance metrics, and make recommendations. Comfortable working across time zones and with regional teams; thrives in a fast-moving environment. Preferred

qualifications: Experience in fintech, B2B SaaS, payments, Existing relationships with creators or agencies in key markets. Familiarity with creator tools and platforms. Experience supporting global or multi-market campaigns. Applicant Safety Policy: Fraud and Third-Party Recruiters To protect you from recruitment scams, please be aware that Airwallex will not ask for bank details, sensitive ID numbers (i.e. passport), or any form of payment during the application or interview process. All official communication will come from an @ airwallex.com email address. Please apply only through careers.airwallex.com or our official LinkedIn page. Airwallex does not accept unsolicited resumes from search firms/recruiters. Airwallex will not pay any fees to search firms/recruiters if a candidate is submitted by a search firm/recruiter unless an agreement has been entered into with respect to specific open position(s). Search firms/recruiters submitting resumes to Airwallex on an unsolicited basis shall be deemed to accept this condition, regardless of any other provision to the contrary. Equal opportunity Airwallex is proud to be an equal opportunity employer. We value diversity and anyone seeking employment at Airwallex is considered based on merit,

qualifications, competence and talent. We don’t regard color, religion, race, national origin, sexual orientation, ancestry, citizenship, sex, marital or family status, disability, gender, or any other legally protected status when making our hiring decisions. If you have a disability or special need that requires accommodation, please let us know.

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