B2B Marketing - Spanish Latam Growth Lead

responsibilities. Learning & development : ElevenLabs proactively supports professional development through an annual discretionary stipend. Social travel : We also provide an annual discretionary stipend to meet up with colleagues each year, however you choose. Annual company offsite: Each year, we bring the entire team together in a new location - past offsites have included Croatia and Italy. Co-working : If you’re not located near one of our main hubs, we offer a monthly co-working stipend.

About

the role We are seeking a seasoned Growth Marketer to lead our expansion into Spanish-speaking Latam, with a specific focus on Mexico. We need a builder who is comfortable with the "zero-to-one" phase of regional growth. You will be the local "Source of Truth" for marketing and growth, acting as a creative, an analyst, and an operator all at once. You should be someone who enjoys the complexity of multi-lingual markets and has the drive to implement projects from start to finish while owning the outcome entirely. Your

Responsibilities Regional Growth Engine: Make sure Spanish-speaking Latam B2B (Mexico especially) grows through aggressive lead generation and brand awareness. Outbound Strategy: Build and execute complex, multi-language outbound sequences that cut through the noise. Local Events: End-to-end ownership of local industry events, user conferences, and webinars in the region. Cross-Functional Synergy: Collaborate with performance marketing on ABM initiatives and localized retargeting. Analytics & Reporting: Monitor campaign performance, produce executive-level reporting, and recommend data-driven optimizations. Localization & Messaging: Adapt ElevenLabs’ global voice to resonate deeply with the Latam business cultures.

Requirements Native Spanish speaker. Fluent English speaker. Ownership Pedigree: You have implemented marketing projects from start to finish and held yourself accountable for the ROI. Entrepreneurial Background: You have a strong drive and a history of high engagement, ideally in an entrepreneurial endeavor or a similar high-stakes environment. Thrives in Chaos: You are energized by a dynamic, ever-changing environment and can manage multiple workstreams without losing focus. The "Jack of All Trades": Broad knowledge in growth marketing, ranging from numbers analysis and performance knowledge to campaign planning and event organizing. DRI Mentality: Ability to act as the local Directly Responsible Individual (DRI) for all marketing operations.

Bonus Experience Proficiency in cold email, SEO, or affiliate management. Product marketing sense and design skills. Deep understanding of the Spanish-speaking LATAM tech ecosystem and buying-cycle shifts. Location This role is remote-first, so it can be executed from anywhere in Spanish Latam, with the ability to operate in [GMT-6] timezones.

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