About the role
Develop and land AI transformation and cross-solution narratives tailored to the Japanese market Lead marketing orchestration across solution areas for high quality customer experiences Partner with CSA marketers, the Asia CMO team, and key stakeholders to maximize business impact Key Accountabilities: Strategic Leadership to drive AI Transformation initiatives for Japan: Ensure quality, compliance, and governance while driving integrated and digital marketing execution, leveraging data, tools, and AI for continuous optimization. Operate as one team across Field, Experiential, Social, CSA, Engines, and Engagement to ensure seamless execution beyond traditional role boundaries. Senior leadership team & Stakeholder Engagement - You are the key point of contact on AI Transformation integrated marketing in Japan, leading business reviews with Japan leadership and Sales stakeholders, and driving strong alignment between sales and marketing to accelerate pipeline impact. Integrated Marketing Planning - Building from the Asia regional marketing strategy, you orchestrate the formulation of the Japan local marketing plan for AI Transformation aligned to business strategy and priorities for Japan, partnering closely with field marketers and stakeholders across Solution Areas, Sales, Operations, and agencies. Integrated Marketing Execution - Lead and influence senior leaders and stakeholders to land AI Transformation marketing plans in Japan, with accountability for flagship programs such as AI Tours and CXO programs. Data-Driven Decision Making - You drive with data & insights for a high-performance marketing culture to enable connected sales and marketing outcomes. You evangelize marketing impact in Japan and provide actionable feedback to CSA and Center of Excellence teams based on local market insights.. You proactively develop strategic responses based on data to specific market strengths, weaknesses, opportunities, threats, and/or trends. Marketing Operations & Governance - Ensure operational rigor, compliance with global standards (accessibility, privacy, security, brand), and high-quality execution in a fast-paced, matrixed environment. Budget Management - Manage and track marketing budget and spend, ensuring ROI, quarterly spend alignment, and compliance with budget guidelines. Diversity and Inclusion mind set: Promote diversity and inclusion to drive “one-team” impact while respecting local market and cultural relevance. Bachelor's degree or higher in Business, Marketing, Communications, Economics, Public Relations, or a related field 15+ years of experience in B-to-B marketing and commercial integrated marketing, including campaign planning and execution, digital marketing, event and program management, and marketing operations (reporting and analysis), or equivalent experience Experience working in multinational or matrixed organizations is a plus Experience in cloud, AI, security, and/or enterprise commercial marketing in IT field is a plus Proven ability to engage confidently with senior executives and partners Experience leading transformation initiatives or change management programs within organization is a plus Advanced business-level English required, including leading cross-team collaboration, discussions, managing complex HQ negotiations, and producing business reports Native-level proficiency in Japanese required
