About the role
Growth Marketing Manager Growth Marketing Manager
About
The Team Eventeny was founded on the belief that managing large-scale events with hundreds of exhibitors, vendors, sponsors, and volunteers should not be stressful and burdensome. Our mission is to remove event organizers from being the 5th most stressful job in the world. That's why we built Eventeny and continue to work every day on the biggest problems in the event industry. We don't just dream it, we build it. Today, Eventeny serves more than 31,000 large festivals and conventions worldwide. Our customers come from all walks of life, and so do we. We hire great people from a wide variety of backgrounds, not just because it’s the right thing to do, but because it makes our company stronger. We don’t think we should have to advertise that we’re LGBTQIA+, neurodivergent, and disability friendly, or that we put our employees' mental and physical health before everything else, but we do, because it’s not the norm for most companies (yet!). We’re a diverse, inclusive, and welcoming team of individuals who thrive in a fast-paced and ever-changing environment. Our team works closely together to brainstorm and improve our processes and the customer experience every single day. We prioritize our work based on what's best for our customers, not what’s going to make us the most money. If you share our values and our enthusiasm for events, you will find a home at Eventeny. Eventeny is proud to be an equal-opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristics. Eventeny considers qualified applicants with criminal histories consistent with applicable federal, state, and local law. Eventeny is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at [email protected] . Overview We’re looking for a Growth Marketing Manager to drive awareness, acquisition, and engagement through data-driven marketing strategies and experimentation. This role blends creativity, analytics, and cross-functional collaboration to identify growth opportunities and scale high-performing campaigns across the customer journey. You’ll work closely with sales, customer success, and product teams to optimize funnel performance, improve conversion rates, and uncover scalable growth channels. Here’s what you’ll do Develop and execute growth marketing strategies across paid, organic, lifecycle, referral, conference, and partnership channels. Own brand awareness and customer acquisition initiatives. Build and optimize multi-channel campaigns to drive qualified leads and revenue growth. Analyze campaign and funnel performance to identify trends, opportunities, and areas for optimization. Lead A/B testing and experimentation efforts across landing pages, messaging, email flows, ads, and product experiences. Collaborate with creative and content teams to develop compelling growth-focused campaigns and assets. Monitor and report on KPIs, including CAC, conversion rates, pipeline contribution, ad performance, and ROI. Research customer behavior, market trends, and competitive positioning to inform strategy. Manage marketing automation workflows, segmentation, and reporting infrastructure. Lead and evolve the growth marketing division by establishing priorities, processes, and performance standards. Mentor and develop team talent through coaching, feedback, and career growth opportunities. Foster a culture of experimentation, collaboration, accountability, and continuous learning across
