About the role
About DualEntry Founded in 2024, DualEntry is one of the world’s fastest-growing AI startups. At DualEntry, the future of finance is being written today. ERP is one of the largest fintech markets in the world ($220,000,000,000+). Yet, tens of thousands of companies are still using on-premise systems, and the industry has not seen new entrants in more than 30 years. Our AI-native ERP lets accounting teams achieve more in less time. $5M-ARR businesses to NYSE-listed companies trust DualEntry to automate away manual data entry work with AI. We’re finally making the one-person finance team a reality and putting the pain of legacy ERPs from the 1990’s in the past. We operate with urgency and ownership. We move fast. Why This Role Matters Now Since starting 18 months ago, we’ve raised $100,000,0000+ from world-class investors such as Lightspeed Venture Partners, Khosla Ventures, Contrary Ventures and Google Ventures, as well as more than 20 angel investors who’ve built, scaled, and exited some of the most impactful companies of the last decade. We got there by moving incredibly fast and hiring an exceptionally sharp, hard-working and deeply committed team from leading tech and accounting companies - Ramp, Meta, Microsoft, Lyft, PwC, Deloitte, J.P. Morgan, Bloomberg, Sage, Xero and Intuit. And some of us don't have a fancy logo on our resume and are here for a shot to prove ourselves. We’re a small team, growing fast with huge momentum - join early. As our Content Marketing Lead , you’ll lead our end-to-end content strategy and shape how modern finance teams discover and understand DualEntry. This is an intense, hands-on role with full ownership. We expect you to push for excellence and raise the bar. 📍 Location: New York City HQ, 7 World Trade Center Where you'll create impact Own end-to-end content strategy and editorial direction Turn complex accounting and finance topics into clear, compelling content across mediums Plan and manage a monthly content calendar aligned with marketing and growth goals Create in-depth content including blogs, guides, e-books, white papers, and case studies Comfort with representing DualEntry on camera across different video formats on social and website channels Work closely with web, video, SEO, product, growth, and sales teams Refine and maintain a consistent brand voice across all content What sets you up for success Hardcore work ethic and high agency Drive to become the best content marketing manager in the world, and to put in the hard work and weekends necessary to get there 3+ years of experience in owning B2B or B2C SaaS content marketing strategy end-to-end Exceptional writing and editing skills, across short-form and long-form content incl. video content Strong understanding of SEO and content performance metrics Ability to simplify complex ideas without losing accuracy High ownership mindset and comfort working in a fast-moving environment Experience with gated content, lead generation, and lifecycle content
