About the role
Making preventive health the default for every human in Europe
The mission
At Lucis, we believe healthcare should be preventive, not reactive. We’re building the OS for human longevity to help people add more healthy years to their lives. You can read more about who we are and how we work here.
The role
We're looking for someone to own all new paid customer acquisition — the person who turns our brand into growth.
What you'll own:
- All paid channels: Meta, Google, TikTok, YouTube, programmatic
- Performance creative strategy and testing infrastructure
- CAC optimisation across France, UK, Germany, and Spain
- Attribution and acquisition analytics
- Referral program growth (with Lifecycle Lead)
- First media buying hire (within 6 months)
What good looks like in 6 months:
- Monthly paid spend scaled from €50K → €150K+ at CAC ≤ €85
- UK market launched on paid (May 2026) at CAC ≤ €90
- Creative testing engine running: 20+ new creatives/month, sub-48h launch velocity
- Attribution framework that actually reflects cross-channel reality
What we're looking for:
- You've personally managed at least €100K+/month in paid media (Meta + Google minimum)
- You've scaled DTC or subscription acquisition in Europe — you know what works here, not just in the US
