About the role
The AI orchestration of your wildest imagination. n8n is the open workflow orchestration platform built for the new era of AI. We give technical teams the freedom of code with the speed of no-code, so they can automate faster, smarter, and without limits. Backed by a fiercely inventive community and 500+ builder-approved integrations, we’re changing the way people bring systems together and scale ideas for impact. Since our founding in 2019, we’ve grown into a diverse team of over 220 - working across Europe and the US, connected by a shared builder spirit and with our centre of gravity in Berlin. Along the way, we’ve: Cultivated a community of more than 650,000 active developers and builders Earned 145k+ GitHub stars, making us one of the world’s Top 40 most popular projects Been ranked as one of Europe’s most promising privately held SaaS startups (4th in Sifted’s 2025 B2B SaaS Rising 100) Raised $240m to date, from Sequoia’s first German seed to our recent $180m Series C - bringing us to a $2.5bn valuation That’s the company we’ve built. Now we’d love to see what you can build. If you’re applying, try n8n out - whether you’re technical or not - and share a screenshot of your first workflow with us. The easiest place to start is here: app.n8n.cloud/register . We’re in a defining moment of an incredible journey. Come and build with us. Why this role exists Customer marketing already matters at n8n, but it does not currently have dedicated ownership. Valuable customer stories and advocacy opportunities exist across the business, but much of the work happens reactively or through ad hoc efforts. We’re looking for someone who can turn customer marketing into a more strategic and repeatable function that supports: Pipeline growth Enterprise credibility and trust Product adoption and expansion Sales enablement Campaign performance You’ll define the roadmap, build the foundations, and create systems that help customer proof become one of the company’s strongest go-to-market assets. The opportunity This is an opportunity to build customer marketing almost from scratch at one of Europe’s most exciting B2B SaaS companies. n8n already has strong foundations: A highly engaged builder community Strong product-market pull Increasing enterprise adoption A distinctive open and fair code story Broad applicability across teams, industries, and use cases For the right person, this role offers genuine ownership and visibility. You’ll help shape how n8n tells customer stories across marketing, sales, and product teams. There is also potential over time to help grow the function further. What you’ll do Own customer marketing strategy at n8n Build a scalable program for customer advocacy, storytelling, references, and proof-based marketing Create a structured approach for sourcing and prioritising customer stories across industries, use cases, and product areas Produce high-quality customer assets including: Case studies Testimonials Customer narratives Reference programs Co-marketing initiatives Partner closely with Product Marketing, Customer Success, Sales, Partnerships, Demand Generation, Content, and DevRel teams Gather strong customer stories from post-sales teams and turn them into assets that are useful for both marketing and sales Help Sales teams use customer proof more effectively in outbound activity, enterprise conversations, and deal support Build processes, tooling, and workflows that allow customer marketing to scale over time Measure performance and improve programs based on what drives the most impact What success looks like Within the first 6 to 12 months, you will: Establish clear ownership and direction for customer marketing Build a repeatable pipeline of customer stories and advocacy opportunities Increase the quality and usability of customer proof assets Improve how Sales and Marketing teams access and use customer evidence Help n8n tell stronger stories around customer outcomes, technical impact, and business value Success may be measured through: Published customer stories and case studies Growth in referenceable customers and advocates Adoption of customer assets by Sales teams Contribution to campaigns and GTM initiatives Feedback from internal stakeholders What we’re looking for Required experience Senior IC experience in customer marketing, product marketing, customer advocacy, or content led storytelling within a high growth B2B SaaS company Experience building strategy, structure, and operating processes in functions that are still maturing Strong track record of turning customer stories into assets that support both marketing and sales Ability to work cross-functionally and influence senior stakeholders without direct authority Strong editorial judgment and storytelling ability, with a good sense of what makes a customer story commercially useful Comfortable balancing strategic thinking with hands-on execution Experience supporting enterprise or technical buyers with proof-oriented content