About the role
WHO WE ARE Ready to shape the future of digital optimization as part of a global leader in AI-powered experience solutions? AB Tasty recently joined forces with VWO to create one of the most comprehensive and innovative digital experimentation and experience optimization platforms in the market. Together, we empower brands to deliver smarter, faster, and more impactful digital experiences across the entire customer journey. Since 2009, AB Tasty has partnered with 1000+ global brands including Kering, McDonald’s, Ulta Beauty, L’Oréal, Disneyland Paris, and LVMH. With a strong international presence across Europe, North America, and APAC, and a global team of 400+ talents across the AB Tasty and VWO ecosystem, we are building the future of digital optimization - powered by AI, experimentation, personalization, and data. Our mission is simple: help brands grow by creating meaningful user experiences that drive business performance. Joining us means stepping into a dynamic, international environment where innovation, ownership, and impact are not buzzwords- but daily realities. Our culture is driven by strong values: We bring client satisfaction We are impactful We go above and beyond We live one team, one dream At AB Tasty, it’s not just about delivering powerful technology. It’s about building an ambitious, collaborative organization where people grow, challenge the status quo, and shape what’s next. Learn more about AB Tasty and our teams:
About Us Your Journey with Us AB Tasty on Welcome to the Jungle
THE TEAM Team Name & Location: Sales Team, Spain. Team Composition: You'll collaborate closely with the Spanish sales and marketing teams. Your internal stakeholders include Account Executives, Sales Leaders, and Marketing, while external stakeholders are prospective clients in the Spanish market. Role Overview: This role is at the forefront of VWO/ABTasty’s presence in Spain, responsible for sourcing and building relationships to create a quality revenue pipeline for the sales team. Tech Stack & Tools: Gong Engage, Gong Conversations, LinkedIn Sales Navigator, Slack, Google Meet. Additional Information: Little to none; potential for occasional travel for team events or trade shows. YOUR MISSION Manage the start of the sales cycle, from prospecting to qualifying new business opportunities. Build and maintain a pipeline of interested prospects by creating great first impressions. Drive new business through inbound lead qualification and outbound prospecting efforts (call, email, LinkedIn). Lead initial outreach to identify key decision-makers and influencers within target accounts. Liaise with marketing and sales to support strategic account targeting. Act as the first point of contact for many new clients, representing the VWOABTasty brand. WHAT YOU'LL BRING Proven experience in a customer-facing role with a strong, self-starter personality and resilience. Confidence in your communication skills and a genuine desire to build a career in technology sales. Eagerness to learn and work in a fast-paced, ever-evolving environment with the support of an enthusiastic team. If you don't meet 100% of these
