Senior Brand Manager

how we work, and driving alignment with leadership and cross-functional stakeholders. In order to be successful, you must bring 6-8+ years of brand marketing experience, with a strong focus on brand strategy, positioning, and messaging Experience defining and implementing brand strategy - including brand promises, positioning frameworks, playbooks, and messaging architecture Experience setting brand vision and roadmap, not just managing executions - comfortable operating upstream of campaigns and influencing how the broader org thinks about brand Experience designing and managing brand health measurement programs (brand tracking, awareness, perception, brand lift) and translating findings into clear strategic action Strong creative judgment, including experience writing compelling creative briefs, providing strategic guidance to creative agencies and in-house studios, and partnering with creative teams to develop standout work Experience designing and running creative experimentation programs that improve campaign performance and feed back into brand strategy Analytical rigor — comfortable planning and executing research with the help of internal or external research partners. Adept at synthesizing quantitative and qualitative data into insights, recommendations, and business cases Exceptional written and verbal communication, especially the ability to translate complex insights into clear, compelling narratives and presentations for senior audiences Strong cross-functional partnership skills — able to build relationships and influence beyond marketing, including with Product, Operations, and senior leadership, as well as external agencies and vendors Demonstrated ability to set vision, operate independently, and identify new areas of opportunity without guidance Expected salary ranges For candidates living in San Francisco / Bay Area, San Jose, New York City, or Seattle metros, the expected salary range for

the role is currently $147,100 - $190,300. For candidates living in Austin, TX or Washington DC metros or in California, Massachusetts, New Jersey, or Washington states, the expected salary range for

the role is currently $132,600 - $171,600. For candidates living in all other US locations, the expected salary range for this role is currently $125,000 - $161,700. Actual offered salaries will vary and will be based on various factors, such as calibrated job level,

qualifications, skills, competencies, and proficiency for

the role. Thumbtack embraces diversity. We are proud to be an equal opportunity workplace and do not discriminate on the basis of sex, race, color, age, pregnancy, sexual orientation, gender identity or expression, religion, national origin, ancestry, citizenship, marital status, military or veteran status, genetic information, disability status, or any other characteristic protected by federal, provincial, state, or local law. We also will consider for employment qualified applicants with arrest and conviction records, consistent with applicable law. Thumbtack is committed to working with and providing reasonable accommodation to individuals with disabilities. If you would like to request a reasonable accommodation for a medical condition or disability during any part of the application process, please contact: [email protected] . For information about how Thumbtack collects, uses, and shares personal information about job applicants, please see our Job Applicant Privacy Policy . We put as much craftsmanship into candidate safety as we do into the hiring experience itself. While scammers may try to impersonate our team, we’ll never ask you for money, banking info, or SSNs during hiring. Check out our blueprint on how to spot the fakes.

A meeting lands on your calendar

If they’re a yes, I book the chat. You show up — that’s the whole job-hunt.