About the role
About Eucalyptus We’re on a mission to make good health last a lifetime . More than 1 billion people live with obesity worldwide, driving preventable chronic conditions. We’re here to build better long-term care. Euc is the company behind Juniper , one of the world’s largest weight-management programs combining GLP-1 medication with personalised nutrition, movement support, and clinician-led care from prescribers, nurses, health coaches, pharmacists, and dietitians. Our published clinical research shows that our combined clinical and behavioural approach helps patients lose significantly more weight during their treatment with Juniper by four times. Our Growth Story: 130% YoY revenue growth and a 90% reduction in cash burn, with $100M+ raised from investors including BOND, NewView, Blackbird and Airtree. Supported over 350k patients living with obesity across our 5 markets Received selective NICE endorsement to provide services to the NHS. Tailored our offering to thousand of patients in Germany and Japan
About
the role (What you'll be doing) As a Performance Marketer , you will be a hands-on IC sitting within the International Launch Team , working directly under the Global Head of Performance and alongside our Staff Performance Marketer (Search & Analytics). You'll be a key part of the central buying function , responsible for running paid media across international markets from day one. You'll start with Meta as our biggest spending channel, then expand across TikTok, Search, and others as the function grows. There's minimal approval friction here. If you have a good idea, you can test it. The feedback loop is tight and the learning is real. You'll: Own and optimise paid media campaigns across Meta , with expanding scope into TikTok and Search Set up paid media accounts from scratch in new markets - building campaign structure, tracking, and creative testing frameworks from the ground up Run a consistent test-measure-learn cycle across creative and campaign setup to keep improving performance Work within established playbooks and pressure test them - flagging what's working, what isn't, and why Turn performance data into sharp creative briefs and clear optimisation plans Analyse what's working across creative, targeting, and landing page experience - and act on it Build clear performance reports that track results by channel, campaign, and creative Keep tracking clean and accurate across platforms using pixels, UTMs, and event-based measurement Explore and apply AI tools to create efficiencies in day-to-day workflows and speed up the test-and-learn cycle Stay across platform changes and best practices to keep strategies sharp Work cross-functionally with analytics and growth teams to surface insights and spot new opportunities About you (