SEO Outreacher, Vietnam (12 Month Contract)

the team Process improvement: Spot inefficiencies in workflows and suggest AI-driven improvements Record automation strategies and add them to the shared resources Experimentation & Global Team Contribution Run and document experiments: Design and execute A/B tests on outreach tactics: messaging angles, email formats, follow-up timing, personalization techniques Test new link building tactics or platforms and document results Share experiment findings with the global team via written reports, presentations, or team workshops Knowledge sharing: Contribute to monthly global outreach team syncs with insights, learnings, and questions Update the global outreach playbook with Vietnam-specific tactics, templates, or best practices

What we're looking for Vietnam Market Expertise Native Vietnamese speaker with business-level English (to collaborate globally and access English-language resources) Deep understanding of Vietnam digital publishing landscape, content creator ecosystem, and outreach norms Ability to identify locally relevant opportunities that non-locals would miss Relationship Building & Communication Positive, enthusiastic, and personable with excellent written communication skills Proven ability to build authentic, trust-based relationships remotely Resilient in handling rejection—able to reframe conversations, identify alternative value exchanges, and negotiate win-win placements without paid links Skilled at tailoring messaging for different audiences (journalists, bloggers, YouTubers, community moderators) SEO or Marketing Experience 1-2 years experience in link building, digital PR, content marketing, or related outreach-focused roles Basic understanding of how search engines work and what makes a high-quality backlink Familiarity with SEO tools (Ahrefs, Google Search Console, Screaming Frog) or willingness to learn quickly Experience in interviewing and writing case studies for link exchange purpose. Hands-on experience with CMS platforms for publishing/optimizing content. AI Fluency & Technical Comfort Comfortable using AI tools for drafting, research, and analysis Basic understanding of how LLMs work Not afraid of learning new software Attention to Detail & Process Discipline High attention to detail—able to closely follow detailed written instructions and quality standards Organized and systematic in tracking outreach activity, managing contacts, and reporting progress Comfortable working within structured frameworks while proposing improvements Ownership & Proactive Mindset You don't wait for instructions—you propose optimizations, identify opportunities, and solve problems resourcefully You're comfortable with autonomy and accountability You escalate strategically when blockers arise but default to solving problems yourself Collaborative & Experimental Mindset Thrives in a highly collaborative environment—both within the global SEO team and across country functions (marketing, community, PR) Excited to embed with non-SEO teams and spot opportunities where outreach expertise adds value Skilled at building trust across teams and making collaboration feel natural, not forced Comfortable with experimentation, iteration, and occasional failure as part of the learning process Curious and growth-oriented—always looking for ways to improve your craft and support others Strategic Thinking (Growing Capability) Ability to connect individual outreach campaigns to broader SEO goals Comfortable participating in strategy discussions and contributing ideas Willingness to step beyond pure execution and think about "why" not just "how" Nice-to-Haves Previous link building or digital PR experience Experience creating content (blog posts, infographics, design assets) for outreach campaigns Familiarity with Vietnam-specific search engines or social platforms (e.g., Zalo, TikTok, and local forums) Basic design skills or comfort using Canva to create outreach assets Experience with CRM (Pitchbox, BuzzStream) Active participation in Vietnam SEO, marketing, or content creator communities

About

the team At Canva, we create tools that empower the world to design. Our mission is to democratize design and empower creativity for anyone and everyone, on every platform. Since launching in August 2013, Canva has grown exponentially—we're one of the world's fastest-growing startups, and the journey has only just begun. International is becoming Canva's biggest growth driver in 2026 and beyond. To reach our foundational goal of having 1 in 5 internet users use Canva every month, we're shifting from translating English successes to implementing truly local strategies that resonate with and convert local audiences. The LOX group spans the globe with keyword researchers, technical SEO specialists, content specialists, copywriters, engineers, data analysts, designers, and operations specialists. As SEO Outreach Specialist for Vietnam, you'll be part of the Logged Out Experience (LOX) Group and International Supergroup, working in a dual alignment model, embedded in your Country team locally while contributing to the global outreach team. Other stuff to know We make hiring decisions to engage contractors based on your experience, skills and passion. When you signify interest in the Project, please tell us the pronouns you use and any reasonable adjustments you may need during the contractor-accreditation interview process. Please note that contractor-accreditation meetings are conducted virtually. We celebrate all types of skills and backgrounds at Canva so even if you don’t feel like your skills quite match what’s listed above - we still want to hear from you! Check out lifeatcanva.com for more info. I'm interested I'm interested Privacy Notice I'm interested share this job Share to WeChat × Copy the link and open WeChat to share. Copy to clipboard Open WeChat Share to WeChat × Use Scan QR Code in WeChat and click ··· to share.

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