About the role
We’re looking for a social editor to help manage the Strategist’s social accounts. This person will work across social platforms to develop ideas, create written and video content, and represent the brand in a way that feels fresh, culturally aware, and unmistakably us. They will be the ‘host’ of the Strategist on Instagram, and help guide our readers through the shopping landscape. You should be able to flawlessly write a caption, film and edit green-screen takes of a news post for Tik Tok, ideate social-only rubrics with our team of writers, as well as asking talent questions for social video.
WHO WE ARE The Strategist is New York Magazine’s site for rigorously reported service journalism that helps readers shop smartly. Its writers and editors surface the stuff that is actually worth buying, alongside all sorts of things you never knew you needed. The Strategist is part of Vox Media, the leading modern media company. We guide our audience from discovery to obsession. We inspire essential conversations about what’s now, what’s next, and what’s possible. As a community of journalists and storytellers, business professionals, creators and technologists, we believe it is a moral and business imperative to amplify voices: to cultivate diversity, equity, and inclusion throughout our organization and media. This applies to our candidates, our teams, our storytelling, our creative work, and our platforms, products, and partnerships. WHAT YOU’LL DO Work directly with the Senior Editor on any social and audience needs across social platforms. Responsible for both creating content and posting across social platforms. Develop, film and edit quick-turn videos and recurring franchises across TikTok, Instagram, and other platforms. Serve as an on-camera ‘host’ for the Strategist and public-facing voice for our brand’s social storytelling. Track shopping trends, pitch creative concepts, and help evolve our tone and social identity. Write and produce smart, engaging copy and visuals that reflect The Strategist’s distinctive tone and perspective. Collaborate with editorial, art, and social teams on rollout plans for major packages, covers, and sales events. Identify and track emerging trends, memes, and conversations across the shopping space. Help build and refine strategies to grow engagement and reach across new and existing platforms. Be proactive in pitching ideas, testing formats, and finding new ways to make The Strategist’s stories travel.
