About the role
We are looking for an Americas Integrated Marketing Manager with 5+ years of experience to own paid media execution and integrated campaign strategy for a bootstrapped, profitable AI hardware company scaling rapidly in the US. You'll be a hands-on media buyer who can also build the full-year IMC calendar, rally cross-functional teams around key activations (think Amazon Prime Day, seasonal moments), and drive MQLs through data-driven experimentation. This is an individual contributor role with high visibility, reporting directly to the Head of Americas Marketing. We need someone who has built marketing programs from 0 to 1 — ideally at a niche consumer tech or hardware-subscription company (think Oura, Whoop, 8 Sleep, Remarkable, or similar).
What will you be doing?
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Hands-on media buying across Meta, Google, YouTube, TikTok, and Amazon — owning strategy through in-flight optimization
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Building and maintaining the integrated marketing campaign calendar for the Americas, coordinating cross-functional teams around major retail and cultural moments
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Designing and running channel experiments across creative, audiences, and budget allocation to find what scales — then building performance frameworks and KPI reporting to prove it
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Managing relationships with external partners including PR agencies and media vendors against clear performance targets
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Driving MQLs and connecting media spend to pipeline through attribution and measurement frameworks you build yourself
