About the role
MX is a fintech company on a mission to empower the world to be financially strong. We build technology that helps banks, credit unions, and fintechs deliver smarter, more intuitive financial experiences to millions of people. Like many startups, we’ve navigated real growth challenges — and we’ve come out stronger on the other side. Today, MX is in a phase of renewed momentum and scale, with a solid foundation and a clear vision for what’s next. This is a place where thoughtful execution matters, innovation is encouraged, and individuals have real ownership over their work. Our culture values curiosity, accountability, and impact. We give people the space to question assumptions, design better solutions, and help shape how the company grows. If you’re looking to do meaningful work, influence outcomes, and grow alongside a company that’s ready to move fast, you’ll feel at home at MX. MX is looking for a Content Strategist to lead the creation of high-impact content that shapes how the financial services and fintech world understands the power of financial data. You bring deep expertise in B2B storytelling, a sharp editorial instinct, and the strategic vision to connect content to revenue outcomes. What sets this role apart is an opportunity to help define how MX scales its voice - not just by writing more, but by writing smarter. You'll play a central role in developing and stewarding AI-assisted content workflows that keep our product messaging consistent, on-brand, and efficient across a growing volume of channels and campaigns. You'll be both a master practitioner and a multiplier: someone who raises the quality floor for everyone around you. If you're a seasoned writer who's energized by the intersection of great storytelling and intelligent systems, and who thrives in a fast-paced fintech environment, this role is built for you. Job
Responsibilities Content Strategy & Creation Lead the development of long-form thought leadership, including whitepapers, research reports, executive bylines, and in-depth blogs that establish MX as a definitive voice in fintech Own end-to-end content for 5+ major demand generation campaigns per year, from brief to post-launch optimization Produce 3+ high-impact customer or partner stories per quarter through case studies, press releases, and media-ready narratives Partner with Product Marketing to translate complex product positioning into compelling, audience-appropriate content across the funnel AI-Assisted Messaging & Workflow Automation Develop and maintain a library of AI-ready product messaging prompts, templates, and guardrails that enable the content team to produce on-brand material faster and more consistently Implement and iterate on AI-assisted content workflows (using tools such as Gemini, Claude, or similar) to accelerate first-draft production, repurposing, and messaging QA Establish messaging consistency standards that can be operationalized through prompt engineering, style guides embedded in AI tools, and structured content templates Partner with Marketing Operations to evaluate, adopt, and optimize AI content tooling as part of MX's broader marketing stack Quality, Brand & Editorial Standards Cross-Functional Leadership & Mentorship Serve as a senior editorial voice and quality gatekeeper across all external-facing content, ensuring brand consistency in tone, terminology, and messaging hierarchy Lead copy editing and messaging reviews on high-visibility materials, including website copy, sales resources, and executive communications Maintain and evolve the MX content style guide in collaboration with the broader marketing team Mentor junior and mid-level content writers, providing substantive editorial feedback and coaching on craft, structure, and strategic framing Act as a senior content partner to Demand Gen, Product Marketing, PR, and Social - capable of scoping, advising, and executing across all content types Contribute to content planning processes, including editorial calendar ownership, capacity planning, and campaign prioritization Basic