About the role
<div class="content-intro"><p><strong>
Who we are:</strong></p> <p>Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. For the first time ever, safety, operations and finance teams can manage their drivers, vehicles, equipment, and fleet related spend in a single system. Combined with industry leading AI, the Motive platform gives you complete visibility and control, and significantly reduces manual workloads by automating and simplifying tasks.</p> <p>Motive serves nearly 100,000 customers – from Fortune 500 enterprises to small businesses – across a wide range of industries, including transportation and logistics, construction, energy, field service, manufacturing, agriculture, food and beverage, retail, and the public sector.</p> <p>Visit <a href="http://gomotive.com">gomotive.com</a> to learn more.</p></div><h3><strong>
About
The Role</strong></h3> <p>The Brand Studio team is responsible for shaping and expressing Motive's brand across every touchpoint, bringing clarity, consistency, and creativity to how we show up in the world. From integrated campaigns and product storytelling to always-on brand systems, we help Motive scale visually while staying distinctive, credible, and human. We collaborate closely with marketing, product marketing, content, growth, and regional teams to turn strategy into world-class creative work.</p> <p>As our Creative Director, you'll set the creative vision for Motive's brand and lead a multidisciplinary in-house studio across copy, video, and design, while guiding creative direction for how the brand shows up on web and digital experiences. You'll lead through managers and build and grow a globally distributed creative team across North America and Pakistan. You'll own the creative vision for Motive's biggest brand moments, including Vision, our annual customer conference, and partner closely with Marketing and the executive team to turn business goals into clear, memorable creative.</p> <p>You'll also shape how Brand Studio works: moving at a fast pace, using AI thoughtfully across the creative process, and building the systems, processes, and partnerships that help
the team deliver with greater speed, quality, and consistency. This is an opportunity to define the next chapter of Motive's brand while helping a growing creative organization do its best work.</p> <h3><strong>
What You'll Do</strong></h3> <p><strong>Creative Vision &amp; Cross-Disciplinary Leadership</strong></p> <ul> <li>Own creative and brand direction for Motive, setting a high bar for craft, consistency, and brand expression across every touchpoint.</li> <li>Lead across copy, video, and design, with the craft knowledge to guide each discipline and bring them together into integrated work.</li> <li>Guide creative direction for web and digital experiences, shaping how the Motive brand shows up on web alongside copy, video, and design.</li> <li>Own the creative vision for major brand moments, including Vision, Motive's annual customer conference.</li> <li>Lead creative direction for product launches, integrated campaigns, and executive storytelling.</li> <li>Guide the evolution of Motive's brand identity and ensure the brand system is applied consistently across regions, channels, and formats, including web.</li> </ul> <p><strong>Team Leadership &amp; Global Collaboration</strong></p> <ul> <li>Lead, mentor, and grow a multidisciplinary creative team across design, copy, video, motion, and creative production, including managers who lead their own teams.</li> <li>Build
the team for what's next: shape
the team structure, hire strong talent, and develop future creative leaders.</li> <li>Establish clear creative standards, feedback rituals, and development paths that raise team performance and morale.</li> <li>Foster strong collaboration across the US, Mexico, and Pakistan, ensuring clarity, alignment, and creative cohesion across time zones.</li> <li>Act as a trusted creative partner to regional and global marketing teams.</li> </ul> <p><strong>Process, Systems &amp; Scale</strong></p> <ul> <li>Lead an AI-forward way of working, bringing AI-assisted workflows into ideation, exploration, localization, and production to improve speed and scale without compromising craft, originality, or brand integrity.</li> <li>Keep
the team moving at a fast pace, with clear intake, ownership, and decision rights so the most important work gets senior creative attention.</li> <li>Build and maintain scalable brand systems, toolkits, templates, and documentation that help teams move faster without sacrificing brand integrity.</li> <li>Partner with Product Design, Web, Marketing Ops, Content, and other teams to ensure creative workflows integrate seamlessly with broader marketing systems and processes.</li> </ul> <p><strong>Stakeholder Partnership &amp; Influence</strong></p> <ul> <li>Partner closely with Marketing Leadership to turn launches and positioning into compelling creative concepts and campaigns.</li> <li>Partner with executives on brand direction and executive storytelling, and confidently present creative strategy, rationale, and recommendations to executive audiences.</li> <li>Translate marketing and business objectives into clear, compelling creative solutions.</li> <li>Balance creative ambition with practical execution, timelines, and resources.</li> </ul> <h3><strong>
What We're Looking For</strong></h3> <ul> <li>10+ years of experience in creative, brand, or agency roles, including significant experience leading multidisciplinary creative teams.</li> <li>Real people leadership experience, including managing managers and building and growing a creative team.</li> <li>Deep understanding of copy, video, and design, with a track record of leading integrated work across all three, plus experience guiding creative for web and digital experiences.</li> <li>Strong portfolio demonstrating world-class brand, campaign, video, and integrated marketing work, including large-scale brand moments such as conferences, launches, or events.</li> <li>Experience owning the creative vision for major brand moments from concept through delivery, working with internal teams and external partners.</li> <li>An AI-forward mindset, with hands-on experience using AI tools to improve creative workflows, paired with sound judgment about craft and brand integrity.</li> <li>Comfort working at a fast pace and managing multiple high-priority projects while keeping quality high.</li> <li>Proven experience leading and developing creative teams across regions or time zones.</li> <li>Experience building or evolving brand systems and scalable creative processes, with fluency in collaborative tools like Figma.</li> <li>Strong conceptual thinking paired with exceptional attention to craft and detail.</li> <li>Ability to sell creative ideas and influence stakeholders, including product marketing and executives, with clarity and confidence.</li> <li>Excellent communication and presentation skills, with comfort presenting to executive audiences.</li> </ul><div class="content-pay-transparency"><div class="pay-input"><div class="description"><p><em><span style="font-weight: 400;"><strong>Pay Transparency</strong><br>Your
compensation may be based on several factors, including education, work experience, and certifications. For certain roles, total
compensation may include restricted stock units. Motive offers
benefits including health, pharmacy, optical and dental care
benefits, paid time off, sick time off, short term and long term disability coverage, life insurance as well as 401k contribution (all
benefits are subject to eligibility
requirements). Learn more about our
benefits by visiting<a href="https://www.comparably.com/companies/motive/
perks-and-
benefits"> Motive
Perks &amp;
Benefits</a>.<br><br>The
compensation range for this position will depend on where you reside. For this role, the
compensation range is:</span></em></p></div><div class="title">United States</div><div class="pay-range"><span>$207,000</span><span class="divider">&mdash;</span><span>$285,000 USD</span></div></div></div><div class="content-conclusion"><p data-pm-slice="1 1 []"><em>Creating a diverse and inclusive workplace is one of Motive's core values. We are an equal opportunity employer and welcome people of different backgrounds, experiences, abilities and perspectives.&nbsp;</em></p> <p><em>Please review our Candidate Privacy Notice&nbsp;<a class="ProsemirrorEditor-link" href="https://drive.google.com/file/d/1X9AbvQHki8zZCyjDjip1g0NtdZHcykJc/view?usp=drive_link" target="_blank">here</a>.</em></p> <p><em>UK Candidate Privacy Notice <a href="https://drive.google.com/file/d/1nqdWTJ7WJJikhj1Yhlo4jxDRA_6yXZbd/view">here</a>.</em></p> <p><em><span id="m_-8012333603671085849gmail-docs-internal-guid-8821a356-7fff-42cb-93df-e4c910033371">The applicant must be authorized to receive and access those commodities and technologies controlled under U.S. Export Administration Regulations.&nbsp;</span>It is Motive's policy to require that employees be authorized to receive access to Motive products and technology.&nbsp;</em></p> <p><em>Regarding US-based roles, depending on your role and primary work location, Motive Technologies, Inc. (“Employer”) discloses candidates may be required to execute a non-compete covenant with the Employer. This requirement does not apply to lawyers, interns, or employees working in CA, MN, MT, ND, OK, or where otherwise prohibited by law.</em></p> <p><em>Non-compete covenant terms in all other jurisdictions will be subject to the applicable statutory
requirements, including but not limited to, procedures, industry related prohibitions, or salary and
compensation thresholds.</em></p> <p><em>All job postings are for existing vacancies. Please note; some interviews or new-hire training sessions may be held in person at one of our global offices.</em></p></div>
About Motive
Motive develops technology that connects and automates physical operations for businesses across various industries. The company provides a platform that combines telematics, fleet management, compliance tools, equipment monitoring, and AI-powered safety solutions. Its products help companies track vehicles, monitor driver behavior, automate workflows, and ensure regulatory compliance through real-time data and analytics. Motive also offers integrated solutions for spend management and maintenance, enabling businesses to control costs and improve operational efficiency. The platform supports diverse sectors including trucking, construction, oil and gas, and agriculture by centralizing data and enabling actionable insights. Through automation and visibility, Motive helps organizations optimize asset utilization and enhance decision-making in day-to-day operations.
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Job details
Salary
$207,000 - $285,000
Location
San Francisco, CA
Funding
Total raised
$717M
Last stage
Series F
Investors
Founders
What happens next.
No applications, no recruiter spam. Just the intro.
Confirm the fit
A few questions to make sure this role is the right shape for you. Two minutes.
I pitch you to the company
I write the intro, send it to the founder, and handle the back-and-forth.
A meeting lands on your calendar
If they’re a yes, I book the chat. You show up — that’s the whole job-hunt.
