Senior Manager, Global Marketing Technology & Operations
Needham, MA
About the role
Senior Manager, Global Marketing Technology & Operations Job Details | Evident Skip to main content About Evident Career Areas Administration Designer / Drafter Engineering Finance Human Resources Information Technology Manufacturing Marketing Planning / Sourcing Quality Sales Scientist Service Shipping Locations Afficher le profil About Evident Career Areas Administration Designer / Drafter Engineering Finance Human Resources Information Technology Manufacturing Marketing Planning / Sourcing Quality Sales Scientist Service Shipping Locations Afficher le profil Jobs About Evident Career Areas Administration Designer / Drafter Engineering Finance Human Resources Information Technology Manufacturing Marketing Planning / Sourcing Quality Sales Scientist Service Shipping Locations Language English (United States) Español (México) Français (Canada) Afficher le profil Search by Keyword Show More Options Loading... Category All Location All Select how often (in days) to receive an alert: Create Alert × Select how often (in days) to receive an alert: Apply now » Senior Manager, Global Marketing Technology & Operations Job ID #: 2350 Company: Evident Posting Date: Aug 3, 2026 At Evident, we deliver optical technology that pushes the limits of scientific discovery. Through advanced microscopy solutions, we help researchers and innovators illuminate the unseen. Evident supplies advanced solutions that help make the world safer and healthier. Committed to developing new technologies and delivering world-class customer service, our responsibility goes beyond manufacturing products—we are pioneers. For more information : https://www.evidentscientific.com/en/ Job Description The Senior Manager, Global Marketing Technology & Operations is responsible for improving the platforms, processes, and operating capabilities that enable Evident’s global marketing organization to engage customers, generate demand, manage leads, and support commercial growth. Reports to Executive Director, Global Performance Marketing, Operations & Technology. This role works across Global Marketing, regional teams, Sales, IT, Legal, Privacy, Procurement, and external partners to strengthen Evident’s marketing technology ecosystem and the processes that support the customer and lead lifecycle.
The role ensures that marketers have the technology, integrations, governance, workflows, and operational support needed to execute effectively and consistently. Job Duties PRIMARY DUTIES AND
RESPONSIBILITIES Marketing Technology Strategy and Optimization · Support the global marketing technology roadmap and align platform priorities with marketing and business needs, providing specific project support where necessary. · Improve the performance, adoption, and value of Evident’s marketing platforms, including Salesforce, Salesforce Marketing Cloud, websites, forms, content systems, and related integrations. · Translate business
requirements into practical technology and process improvements. · Partner with IT, vendors, and technical teams to ensure solutions are scalable, secure, and supportable. · Lead Management and Demand Enablement: Play an active role in the improvement of lead capture, data quality, segmentation, routing, nurturing, attribution, and lifecycle processes. Digital Marketing Operations and Governance · Establish clear processes, standards, documentation, and ownership for global marketing platforms. Simplify workflows and reduce manual work, duplication, and process fragmentation. · Coordinate platform enhancements, testing, releases, user access, documentation, and adoption. · Maintain visibility into priorities, risks, dependencies, issues, and key decisions. · Support the transition from legacy or disconnected tools toward scalable global capabilities. Website, Forms, and Content Enablement · Improve the systems and workflows supporting EvidentScientific.com and related digital experiences. · Support global forms, inquiry capture, consent management, source attribution, and Salesforce integration. · Improve content creation, approval, localization, publishing, and digital asset processes. · Resolve technology and process barriers that affect speed, consistency, customer experience, or lead generation. Cross-Functional Leadership and Continuous Improvement · Lead cross-functional problem-solving for complex platform, integration, and operational issues. Communicate priorities, decisions, changes, and impacts clearly to technical and nontechnical audiences. · Support training, adoption, and change management for new or improved capabilities. · Identify opportunities to simplify work, improve user experience, and increase the value of existing technology. · Evaluate practical uses of automation and AI to improve marketing operations and productivity. Performance and Reporting Support · Help ensure platforms and processes provide reliable information needed to understand marketing and lead performance. · Support consistent definitions, source attribution, required fields, and reporting practices. · Use platform adoption, operational metrics, user feedback, and business outcomes to identify improvement opportunities. Job
Requirements MINIMUM
QUALIFICATIONS · Bachelor’s degree in marketing, business, technology, information systems, or a related field, or equivalent professional experience. · Approximately 10-12 years of experience in marketing technology, marketing operations, CRM, marketing automation, web operations, or a related discipline. · Experience working in a global, matrixed B2B organization is preferred. · Demonstrated experience improving marketing platforms, integrations, workflows, governance, or lead-management processes. · Strong understanding of CRM, marketing automation, lead management, websites, forms, content platforms, customer data, and related integrations. · Hands-on experience with Salesforce, Salesforce Marketing Cloud, Adobe platforms, or comparable technologies is preferred. Must be able to operate in platforms and have technical experience with key products in use. · Strong problem-solving, communication, documentation, and stakeholder-management skills. · Ability to work across global teams, vendors, systems, and competing priorities. · Experience supporting technology adoption, process change, and user training. · Familiarity with privacy, consent, governance, automation, and AI-enabled marketing operations is preferred. We realize that work is more than just a job for you. It is a big part of your life, but not the only one. That's why we offer competitive salaries, an annual
bonus program and comprehensive medical
benefits, as well as tuition reimbursement, flexible hours, parental and adoption leave, on-site services and support networks, all so that you are ready to meet life's challenges. We are committed to fostering a culture of well-being and inclusion by conveying the values that are most important to our employees. Nearest Major Market: Boston Apply now » Find similar jobs: US, Marketing Terms of Use Privacy Notice Join Talent Community View All Jobs Opens in a new tab. Opens in a new tab. Copyright EVIDENT, All rights reserved.
