Performance Marketing Analyst - Paid Social
About the role
Performance Marketing Analyst - Paid Social
$100K – $130K • meaningful equity
About Novig
Novig is building America's #1 sports prediction market. Founded by Jacob Fortinsky and Kelechi Ukah, we are the only platform to offer commission-free sports trading. We deliver better pricing, full transparency, and a more efficient market structure for users by eliminating the traditional sportsbook model.
Backed by the best - Novig has raised over $100M from some of Silicon Valley’s top investors including Pantera, Forerunner, Lux, NFX, Paul Graham, and Joe Montana.
Who we are
We’re here to fix a rigged system where the house always wins and sports fans always lose. Novig is building the future of sports betting. Our mission is to financialize and democratize sports betting - transforming it from a closed, casino-controlled system into a two-sided, fair, efficient market where users have the power.
Who you are and why this role will excite you
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Platform-Native Operator: You live inside the ad platforms — Meta, TikTok, Snap, Reddit, and X. You’re most comfortable hands-on-keyboard, actively pulling levers, launching campaigns, and optimizing performance in real time rather than strategizing from a distance.
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Execution Over Theory: You don’t just plan campaigns — you build, launch, and scale them yourself. You move quickly, iterate constantly, and let performance data guide your next move.
