About the role
Senior Business Analyst - Ads & Monetization | Bolt Careers Careers Data Analytics Senior Business Analyst - Ads & Monetization Senior Business Analyst - Ads & Monetization We are looking for a Senior Business Analyst to be the analytical backbone of Bolt Ads — one of the fastest-growing functions in the company, scaling advertising revenue across multiple markets! Location: Tallinn, Estonia View all roles Apply now
About
the role Bolt Ads operates across two verticals, Merchant Ads and Brand Ads, and every strategic decision, from country prioritisation to pricing models, depends on rigorous analysis that turns commercial ambiguity into clear action. You won't just produce insights; you'll drive the decisions and execution that follow. This means owning revenue forecasting, setting targets across markets, identifying opportunities before anyone asks, and being the go-to analytical partner for commercial and technical stakeholders alike. Main tasks and
responsibilities: Own the monetisation analytics function — build and evolve KPI frameworks, dashboards, and analytical infrastructure used to drive revenue decisions across markets Build and maintain revenue forecast models, own target-setting across markets, and track forecast accuracy versus plan Act as a trusted analytical partner to Account Managers, General Managers, Product Managers, and Engineering, translating business questions into structured analysis and findings into commercial action Structure and solve ambiguous commercial problems: decompose questions like "why is advertising adoption plateauing in this market?" into hypotheses, run the analysis, and deliver recommendations with a clear "so what" Proactively surface revenue opportunities, underperforming segments, untapped markets, pricing inefficiencies, adoption gaps, and work with commercial teams to capture them Build scalable, self-serve reporting and partner with data engineering to automate manual workflows, freeing capacity for higher-impact analytical work About you: 5+ years in analytics, BI, or commercial analytics in a marketplace, e-commerce, digital advertising, or data-intensive business• Advanced SQL, CTEs, window functions, multi-table joins, cohort analysis; SQL is your primary tool for answering business questions Advanced SQL, CTEs, window functions, multi-table joins, cohort analysis; SQL is your primary tool for answering business questions Experience building forecast models and the ability to explain why you chose one approach over another Strong analytical problem structuring, you decompose ambiguous questions into driver trees, form hypotheses, and know which data to pull before writing a single query Clear, proactive communicator, you lead with the "so what," bring findings to stakeholders unprompted, and are comfortable presenting to senior leadership Experience with data visualisation tools (Looker, Tableau, Metabase, or similar) Proactive ownership mindset, you drive solutions end-to-end, from analysis through to execution Fluent in English
