About the role
WHO WE ARE Ready to shape the future of digital optimization as part of a global leader in AI-powered experience solutions? AB Tasty recently joined forces with VWO to create one of the most comprehensive and innovative digital experimentation and experience optimization platforms in the market. Together, we empower brands to deliver smarter, faster, and more impactful digital experiences across the entire customer journey. Since 2009, AB Tasty has partnered with 1000+ global brands including Kering, McDonald’s, Ulta Beauty, L’Oréal, Disneyland Paris, and LVMH. With a strong international presence across Europe, North America, and APAC, and a global team of 400+ talents across the AB Tasty and VWO ecosystem, we are building the future of digital optimization - powered by AI, experimentation, personalization, and data. Our mission is simple: help brands grow by creating meaningful user experiences that drive business performance. Joining us means stepping into a dynamic, international environment where innovation, ownership, and impact are not buzzwords- but daily realities. Our culture is driven by strong values: We bring client satisfaction We are impactful We go above and beyond We live one team, one dream At AB Tasty, it’s not just about delivering powerful technology. It’s about building an ambitious, collaborative organization where people grow, challenge the status quo, and shape what’s next. Learn more about AB Tasty and our teams:
About Us Your Journey with Us AB Tasty on Welcome to the Jungle
THE TEAM Team Name & Location: Sales Team, France (Paris). Team Composition: You'll collaborate closely with the French sales and marketing teams. Your internal stakeholders include Account Executives, Sales Leaders, and Marketing, while external stakeholders are prospective clients in the French market. Role Overview: This role is at the forefront of VWO/ABTasty's presence in France, responsible for qualifying inbound leads and building outbound pipeline to generate revenue for the French sales team. Tech Stack & Tools: Gong Engage, Gong Conversations, LinkedIn Sales Navigator, Slack, Google Meet. Additional Information: Occasional travel for team events or trade shows. YOUR MISSION Manage the start of the sales cycle, from prospecting to qualifying new business opportunities in the French market. Build and maintain a pipeline of interested prospects by creating great first impressions through personalized outreach. Drive new business through inbound lead qualification and outbound prospecting efforts (call, email, LinkedIn). Lead initial outreach to identify key decision-makers and influencers within target accounts. Liaise with internal teams including marketing, sales, legal, and technical departments to support pipeline progression. Act as the first point of contact for many new clients, representing the VWO/ABTasty brand in France. WHAT YOU'LL BRING Proven experience in a customer-facing role with a strong, self-starter personality and resilience — a first experience in a SaaS or tech environment is a plus. Confidence in your communication and relationship-building skills, with full professional fluency in French and English. Eagerness to build a career in technology sales and thrive in a fast-paced, international environment alongside an enthusiastic and experienced team. If you don't meet 100% of these
