About the role
<div class="content-intro"><p data-pm-slice="1 1 []">Groupon connects 42 million customers with local experiences - restaurants, events, wellness and travel - and the million-plus merchants who deliver them. Our mission is to get people offline and into the real world at prices that make it possible. We're an AI-native company in the middle of a platform transformation, moving from a deals marketplace to an experience discovery platform that works for customers and merchants at the same time.</p> <p>&nbsp;</p></div><p>We're looking for a <strong>Senior Motion &amp; AI Video Designer</strong> who can take campaign concepts from idea to polished, performance-ready video, raising the quality of Groupon's motion output across digital channels and working in an <strong>AI-first</strong> way at every step.</p> <p>You'll turn briefs into strong video ideas and produce <strong>high-quality motion assets at speed and scale</strong>, pairing generative AI video with real motion craft to deliver more, faster, without compromising quality. It's a chance to define what AI-first video looks like for a global marketplace brand.</p> <p>As a senior contributor on the video team, you'll concept and produce video across paid and owned channels, push our AI video pipeline forward, and uphold our visual identity in every frame. You'll work hands-on and independently, combining AI tools with industry-standard motion tools to set the bar for what our video creative can be.</p> <h2><strong>💻
What You'll Do</strong></h2> <h3><strong>Lead AI-First Video Production</strong></h3> <ul> <li>Use <strong>generative AI video tools</strong> as your primary production engine for concepting, generation, and iteration, not as an afterthought.</li> <li>Build and refine <strong>AI-driven video workflows and pipelines</strong> that multiply
the team's output while protecting quality and brand consistency.</li> <li>Apply strong <strong>quality control and creative judgment</strong> to AI outputs: knowing what to keep, what to fix, and what to redo.</li> <li>Stay ahead of the <strong>latest AI video models, techniques and tools</strong>, testing new releases and bringing what works into production.</li> </ul> <h3><strong>Craft High-Quality Motion</strong></h3> <ul> <li>Turn marketing briefs into clear video ideas and deliver them as <strong>polished, on-brand motion assets</strong>, from concept to final files.</li> <li>Design and animate across formats and channels: <strong>Meta, YouTube, CTV, App Store, display and owned channels</strong>.</li> <li>Bring real <strong>motion design fundamentals</strong> — timing, typography in motion, composition, sound awareness — so AI-generated footage becomes finished, branded creative.</li> <li>Act as a <strong>guardian of Groupon's visual identity</strong> in motion, applying brand guidelines consistently and adapting them cleanly for local markets.</li> </ul> <h3><strong>Build Performance-Driven Creative</strong></h3> <ul> <li>Create video that not only looks great but <strong>delivers measurable results</strong> in paid channels: strong hooks, clear messaging, format best practices.</li> <li>Partner with Marketing/Growth to turn insights into <strong>creative hypotheses, testing plans, and iterations</strong>.</li> <li>Capture learnings (what worked / why) to <strong>improve future creative performance</strong>.</li> </ul> <h3><strong>Collaborate Across
