About the role
We are looking for a Performance Marketing Engineer with 3-5 years of experience to own paid acquisition end-to-end and build an AI-native growth engine that fuels Moritz's enterprise pipeline. You'll be joining a YC-backed, AI-native legal services company sitting at the intersection of law and technology, backed by 20VC and 20+ unicorn founders. This is a high-ownership role where you'll report directly to the CEO and work closely with the GTM and founding team. You'll be responsible for driving B2B growth measured in pipeline and revenue — not impressions — while leveraging AI across every layer of the paid program.
What will you be doing?
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Own strategy, execution, and budget for all paid channels (LinkedIn, Google, and emerging B2B surfaces)
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Build internal tooling, scripts, and AI agents to automate campaign ops, reporting, and creative iteration
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Use LLMs and generative tools to produce, test, and refine ad creative and landing pages at high velocity
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Build and maintain attribution and reporting infrastructure to measure pipeline impact end-to-end
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Forecast spend, model CAC and payback, and report performance to the founding team weekly
