About the role
We are looking for a Founding Account Executive with 2-5+ years of experience to be the first dedicated sales hire at Willow. We need a hungry, systems-oriented builder who has sold into enterprise before and understands how to convert product-led growth into top-down commercial deals. You will be responsible for taking our existing momentum with users at companies like Uber and Gusto and building a repeatable, scalable sales engine from the ground up.
What will you be doing?
- Run full-cycle enterprise deals from first conversation through close.
- Convert organic, product-led demand from thousands of active users into commercial revenue.
- Build and execute the expansion motion to drive department-by-department growth within major logos.
- Systematize the inbound pipeline by building a scoring system based on usage and signup data.
- Create the foundational GTM playbook—including templates, sequences, and talk tracks—that the future sales team will scale on.
